Get 104 email marketing ideas with examples, ecommerce resources and trends

Receive exclusive ecommerce marketing swipe files and resources in your inbox every two weeks. Join 18k+ subscribers.
★★★★★ "The only newsletter I'm forwarding every time."

Email Marketing Campaigns for eCommerce

Ecological Pledge

Branding, Expertise

Show your ecological pledge - and let people know about it.

Mentioned emails and brands:

  1. What is Organic Cotton GOTS?
    by
    Undercover
  2. Meet the Honey Finish.
    by
    Leaf Shave
  3. Good News Sunday 🌎
    by
    A Good Company
  4. 3 new ORGANIC prints  🦌🌲🍄
    by
    aden + anais
  5. New Vegan Styles
    by
    CLAE

You'll find in this page various examples of this kind of email. If you're looking for more examples - or a tool that allows you to browse 500k+ ecommerce marketing assets, including emails, you're welcome on Panoramata.

We feature 100+ ecommerce email marketing ideas on the platform for free - including an extensive version of this one and a playbook you can download:

Download our 100+ Email Marketing Ideas PlaybookAccess the global detailed email list on PanoramataExplore the whole list

Find the Email examples in detail:

Example 1

Subject line:

What is Organic Cotton GOTS?

What is Organic Cotton GOTS?
READ OUR BLOG POST For many people, there’s nothing better than sleeping in natural cotton when it comes to bed linen. The fabric is loved all over the world for its beautiful look and feel. Sadly, cotton farming takes a serious toll on the environment. A sustainable alternative is GOTS certified Organic Cotton. The Global Organic Textile Standard (GOTS) is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain. Bill Organic Cotton Percale Duvet Cover Margot Organic Cotton Percale Duvet Cover Linus Organic Cotton Percale Duvet Cover When an organic cotton product is GOTS certified, it means that it has been ethically sourced and monitored closely during the production process. SHOP NOW SEE OUR TRUSTPILOT REVIEWS No longer want to receive these emails? Unsubscribe.Undercover Kemp House, 160 City Road London, England EC1V 2NX

Example 2

Subject line:

Meet the Honey Finish.

Email by

Leaf Shave

Personal Care

Meet the Honey Finish.
This is the lowest price we've ever offered for a Leaf...  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ABOUT RAZORS SHOP ALL ABOUT RAZORS SHOP ALL Meet The Honey Leaf Razor, an Earth Month exclusive, limited edition finish. Meet The Honey Leaf Razor, an Earth Month exclusive, limited edition finish. SHOP HONEY SHOP HONEY BEES.  The world’s top pollinators, storytellers, information conduits, and an ecological backbone. They work incredibly hard and they deserve our protection. That’s why $5 from every Honey Leaf Razor sold throughout April will be donated to the Pollinator Partnership.           Here's the story; some silver finish Leaf razors were accidentally tinted gold. Because Honey was an accident, it will never be made again, and we're offering it for $59 ($84 retail value) while supplies last, during Earth Month.    It’s not a defect, it’s a BEE-fect.  Another way to support pollinators Grab an enamel bee pin created by our own Jess! All proceeds go directly to Pollinator Partnership.  SHOP the BEE PIN Curious about how to help bees & other pollinators? We're connecting with real beekeepers to answer your questions in a Pollinator Q&A. Follow us on Instagram and subscribe to our texts. You won't want to miss this!       Read The Greenhouse  Weekly harvests of culture, science, history, and meditations on people + our relationship with the world around us. Want a break? Snooze emails for 30 days ​ ​Take it or leaf it: Unsubscribe. Leaf Shave 48 Taugwonk Spur Road, Unit 2 Stonington, CT 06378 ‌

Example 3

Subject line:

Good News Sunday 🌎

Email by

A Good Company

Lifestyle

Good News Sunday 🌎
The Film Industry Becoming Greener  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Photo: DW Germany Making the Film Industry Greener & Follow These 10 Steps To Reduce Your Climate Footprint  Happy Sunday Earthfriend!  Here are some of the new initiatives happening around the world in hope to help the climate crisis.   Germany Making the Film Industry More Sustainable The film industry has a large environmental footprint as they fly around the world to shoot at different locations or just the fact that they are using diesel generators all day to provide the set lights. That's why "Green Shooting" has been created, a working group that has reached an agreement to set a uniform minimum ecological standards for film, TV and video-on-demand productions. Their strategies involve switching to green electricity and electric vehicles and by using rechargeable batteries.  Tobias Wolf, from the production company Bavaria Fiction, told DW that "Being open to green film production is not a question of generations. We all have to pull together to counteract climate change." If you know any filmmakers, send this article to them and see if they can implement some of these changes at their company.    ByFusion Uses Recycled Plastic Waste To Replace Concrete ByFusion has created the first construction-grade building material, ByBlocks, made by using only recycled and unrecyclable plastic waste. This new building method using waste instead of concrete, which reduces greenhouse gas emissions by 41%! ByFusion has 0 waste, as any construction residual can be used for more ByBlocks.   Byfusions creates ByBlocks by collecting discarded plastic waste, shredding the plastic and then this plastic superheated so it can be moulded into ByBlocks. Their goal is recycle 100 million tons of plastic waste by 2030.    You may be thinking that ByBlocks could leave more microplastics in our environment, however every ByBlock is sent with a collection bag for debris during construction. Preventing any more microplastics to be discarded on our earth. On top of this they collect plastic debris from oceans and create furniture pieces. If you are in the process of building a house, ByFusion is the way to go.   Photo: The Washington Post  10 Ways to Reduce Your Carbon Footprint  The Washington Post created 10 easy steps to reduce your personal carbon footprint. It's sometimes overwhelming to know how you can personally make a difference and some people feel the problem is too big for them to make an impact and therefore ignore their personal footprint.  If you are wanting to make small and easy changes in your life to make an impact here are some of the tips. Read this article to find out all the tips and how this will make a change! ​Their first tip is to reduce food waste, in the US the carbon footprint of food waste is larger than the airline industry. It's not always in your control, however 37% of food waste happens at home, therefore by reducing your food waste it will save you money and help the planet at the same time. Other tips include protecting our forests by joining local organisations which promote tree-planting and forest conservation. Or by switching in your old car for an electric one, this is not feasible for all, so the next best thing is hybrid-vehicles or switching to public transport.  The last tip is passing on this message, so that's what I'm doing and hopefully you can do the same!   Our favourites!  We are a Truly Sustainable Swedish Lifestyle Brand We design the best everyday products, without compromising on design or sustainability. Our mission is to help people make more conscious decisions.  Because now's the time.  No longer want to receive emails? Unsubscribe ‌

Example 4

Subject line:

3 new ORGANIC prints  🦌🌲🍄

3 new ORGANIC prints  🦌🌲🍄
Aden + Anais meet the outdoors collection ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ View in browser new swaddles & blankets sleeping bags playtime sale we GOTS youOur new Organic Line is GOTS certified! It meets the highest ecological + social standards at every step of production from farm to final package.       #adenandanais                      Copyright © 2022 aden + anais, All rights reserved. aden + anais" and "Made for baby. Designed for you." are registered trademarks of Aden & Anais, Inc. Aden & Anais, Inc., Brooklyn, NY 10001 our address is: aden + anais the light bulb studio 316 1 filament walk london sw18 4gq want to change how you receive these emails? you can update your preferences or unsubscribe from this list

Example 5

Subject line:

New Vegan Styles

New Vegan Styles
Exploring the growing capabilities of new materials while minimizing its impact on the environment, CLAE is utilizing premium synthetic and durable uppers on the clean and functional silhouettes. View in Your Browser MEN | WOMEN VEGAN COLLECTION Exploring the growing capabilities of new materials while minimizing its impact on the environment, CLAE is utilizing premium synthetic and durable uppers on the clean and functional silhouettes. DISCOVER COLLECTION NEW VEGAN STYLES MALONE VEGAN Shop Now BRADLEY VEGAN Shop Now MALONE VEGAN Shop Now BRADLEY VEGAN Shop Now Featuring supple animal-free leather, cotton-lining, and packaged in new, lightweight boxes made of 100% recyclable materials. MALONE VEGAN Shop Now BRADLEY VEGAN Shop Now DISCOVER COLLECTION UPCYCLING Upcycling & ecological awareness We owe a lot to our community, who share the same ecological and social conscience. It is essential for us to ensure that our new designs are in line with these commitments. As a first step, we have opted for reclaimed, recycled, and reworked materials with low ecological impact. Recycled polyester, recycled mesh ... traceable and certified by the GRS (Global Recycled Standard). An international certification also meets our requirements concerning working conditions and environmental and chemical impacts.   Ultimately, we have obtained truly innovative vegan alternatives. Lighter models that are just as contemporary and inspiring. Since 2001, we have handcrafted and refined classic silhouettes with meticulous attention to materials, design, comfort, and production practices. We are dedicated to offer minimalist and timeless pieces that evolve and endure, all while minimizing our footprint on the environment.     For any questions, please contact us at customercare@clae.com No longer want to receive these emails? Unsubscribe or Manage Preferences. © 2022 CLAE. ALL RIGHTS RESERVED. 5455 W Pico Blvd Los Angeles, CA 90019 ‌

Related brands