You're looking for Email Ecommerce Marketing data for Front Of The Pack? You're in the right place!
They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,7 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 33 characters, they're doing just ok! Front Of The Pack could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.
If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).
Fun fact - they're using emojis in 6.67% of their emails - the main ones they use are 🐶.
We display here a overview of Front Of The Pack email marketing strategy - along with other brands from the Pet industry. Amongst their last emails sent, two of them were 'How about a restock on dog treats?' and 'Cyber Monday is here!'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 53 on https://fotp.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.
One interesting thing that this data allow us to understand is a common trait for the best brands, in order to achieve success - they always deliver a consistent message across all channels.
Average subject length
What about
Front Of The Pack
then?
With their average of
33
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Front Of The Pack
gets a score of
-2.7
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
Klaviyo
Most common words
Movement - We - ll - double - How - 25
Emoji use in subject lines
Most popular emojis
🐶
🐶
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
How about a restock on dog treats?
Email from
Front Of The Pack
Cyber Monday is here!
Email from
Front Of The Pack
New Product Alert - 20% Off Air Dried Food - Fresh Food Without The Fuss.
Email from
Front Of The Pack
Why dog owners are upgrading to our new air-dried food... Mary ⭐⭐⭐⭐⭐ So thankful for this food! "Fantastic product! Rocky loves it! All organic ingredients listed in big bold letters right on the front of the bag! 2 weeks in and Rocky is a happier, healthier pup with more energy, a beautiful healthy coat and a perfect checkup." Hayley ⭐⭐⭐⭐⭐ My Dog Loves This Food! "My Yorkshire terrier, Romy, loves this food! When I introduced her to it, I mixed it with her previous food, and she ate the FOTP pieces only. When she sees me pull out the bag she gets so excited. This food really is amazing for my pup!" Victoria ⭐⭐⭐⭐⭐ Magically Nutritious "My Yorkie, Minnie, is beyond picky. She will rarely eat kibble unless we mix it with some sort of wet food. She does love treats, and her favorite is a jerky. Enter this air dried food - the perfect mix of dog food and "jerky". She absolutely adores it! I've never seen her gobble up her food so fast. It is super convenient to pour into her bowl and contains all the nutrition that kibble would give her. I love that it's all natural and I don't have to question what ingredients are in it. I will definitely be buying this for Minnie again soon!" Aubrey ⭐⭐⭐⭐⭐ Great for skin allergies "We love this product! my dog has skin allergies and i haven't had any issues with flares since feeding him this. we love that it's natural and no added ****! definitely something i will continue to buy!" ---------- Get 20% off your first order and a 90 day guarantee ----------
![Fresh Food Quality. Dry Food Convenience [20% Off Air-Dried Food]](https://assets-global.website-files.com/60d08d8f7ed64b84fb3552cd/62fa16daa3e05d0a8e7b23f0_image_1819%2522%5D%2C%26dum%3D.jpeg)
Feed Ad from
Front Of The Pack
Why dog owners are upgrading to our new air-dried food... Mary ⭐⭐⭐⭐⭐ So thankful for this food! "Fantastic product! Rocky loves it! All organic ingredients listed in big bold letters right on the front of the bag! 2 weeks in and Rocky is a happier, healthier pup with more energy, a beautiful healthy coat and a perfect checkup." Hayley ⭐⭐⭐⭐⭐ My Dog Loves This Food! "My Yorkshire terrier, Romy, loves this food! When I introduced her to it, I mixed it with her previous food, and she ate the FOTP pieces only. When she sees me pull out the bag she gets so excited. This food really is amazing for my pup!" Victoria ⭐⭐⭐⭐⭐ Magically Nutritious "My Yorkie, Minnie, is beyond picky. She will rarely eat kibble unless we mix it with some sort of wet food. She does love treats, and her favorite is a jerky. Enter this air dried food - the perfect mix of dog food and "jerky". She absolutely adores it! I've never seen her gobble up her food so fast. It is super convenient to pour into her bowl and contains all the nutrition that kibble would give her. I love that it's all natural and I don't have to question what ingredients are in it. I will definitely be buying this for Minnie again soon!" Aubrey ⭐⭐⭐⭐⭐ Great for skin allergies "We love this product! my dog has skin allergies and i haven't had any issues with flares since feeding him this. we love that it's natural and no added ****! definitely something i will continue to buy!" ---------- Get 20% off your first order and a 90 day guarantee ----------
![Fresh Food Quality. Dry Food Convenience [20% Off Air-Dried Food]](https://assets-global.website-files.com/60d08d8f7ed64b84fb3552cd/62fa16daa3e05d0f517b23ee_image_1819%2522%5D%2C%26dum%3D.jpeg)
Feed Ad from
Front Of The Pack
Why dog owners are upgrading to our new air-dried food... Mary ⭐⭐⭐⭐⭐ So thankful for this food! "Fantastic product! Rocky loves it! All organic ingredients listed in big bold letters right on the front of the bag! 2 weeks in and Rocky is a happier, healthier pup with more energy, a beautiful healthy coat and a perfect checkup." Hayley ⭐⭐⭐⭐⭐ My Dog Loves This Food! "My Yorkshire terrier, Romy, loves this food! When I introduced her to it, I mixed it with her previous food, and she ate the FOTP pieces only. When she sees me pull out the bag she gets so excited. This food really is amazing for my pup!" Victoria ⭐⭐⭐⭐⭐ Magically Nutritious "My Yorkie, Minnie, is beyond picky. She will rarely eat kibble unless we mix it with some sort of wet food. She does love treats, and her favorite is a jerky. Enter this air dried food - the perfect mix of dog food and "jerky". She absolutely adores it! I've never seen her gobble up her food so fast. It is super convenient to pour into her bowl and contains all the nutrition that kibble would give her. I love that it's all natural and I don't have to question what ingredients are in it. I will definitely be buying this for Minnie again soon!" Aubrey ⭐⭐⭐⭐⭐ Great for skin allergies "We love this product! my dog has skin allergies and i haven't had any issues with flares since feeding him this. we love that it's natural and no added ****! definitely something i will continue to buy!" ---------- Get 20% off your first order and a 90 day guarantee ----------
![Fresh Food Quality. Dry Food Convenience [20% Off Air-Dried Food]](https://assets-global.website-files.com/60d08d8f7ed64b84fb3552cd/62fa16daa3e05d2c177b23ef_image_1819%2522%5D%2C%26dum%3D.jpeg)
Feed Ad from
Front Of The Pack
Domain Rating
Estimated Traffic
Total Keywords
Domains
Total Backlinks
Backlinks Profile
Backlinks Text
Backlinks NoFollow
Backlinks Redirect
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Backlinks Form
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