Ecommerce Analysis per Industry - Brand and Strategies Examples

Smarthome

Discover here many brands of the

Smarthome

industry - and for each brand, their main marketing moves, strategies and ecommerce software stack used (get insights on their Ads, Email Marketing, Landing Pages).

On Panoramata, you can track and monitor the marketing actions of any brand of any industry.

Here, our goal is to feature some of the best performing online brands from the

Smarthome

industry, to give you the marketing insights we collected and showcase some of the datapoints that we collect daily. You'll find:

  1. Related blog posts / insights
  2. Video insights
  3. 100+ brand examples from the industry
  4. Marketing softwares used
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Video Insights

Brand examples & their detailed marketing strategy

A smart home is a residence that uses internet-connected devices to enable the remote monitoring and management of appliances and systems, such as lighting and heating. Home automation does increase home value. More and more people want smart home functionality in their next homes.

One of the benefits of home automation is providing peace of mind to homeowners, allowing them to monitor their homes remotely, countering dangers such as a forgotten coffee maker left on or a front door left unlocked. However, there’s a drawback of due to perceived complexity -  some people have difficulty with technology or will give up on it with the first inconvenience. Smart home manufacturers and alliances are working on reducing complexity and improving the user experience to make it enjoyable and beneficial for users of all types.

Some of he brands that offer smart technology for homes are Somfy, ecobee, Arlo Smart Home, Hoobs, Ampio Smart Home, and TP-Link. These brands sell a wide range of smart devices and equipment like motorized window blinds, smart security cameras, smart plugs and bulbs, and other products for heating & ventilation, multimedia, safety, garden, lighting, etc.

Some ecommerce softwares used by these brands

Outgrow

Interactive content to generate leads (surveys, pop ups, etc.)

lead generation

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Bento

World class marketing automation software designed for eCommerce.

Email Marketing Automation

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Carrd

Simple, free, fully responsive one-page sites for pretty much anything.

Landing pages

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Weglot

The easiest way to translate your eshop. Automatic translations at an affordable pricing and great SEO scores.

Translation

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Unbounce Published Landing

A published Unbounce page.

cms

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Unbounce

Unbounce is a self-serve hosted service that provides marketers doing paid search, banner ads, email or social media marketing, the easiest way to create, publish & test promotion specific landing pages.

cms

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Stamped

Loyalty, Ratings and Reviews for ecommerce websites.

Loyalty and Reviews

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Octane AI

The most powerful quiz platform for Shopify

widgets

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Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

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Hotjar

A heatmap, survey, feedback and funnel application.

analytics

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Hotjar for Shopify

Install Hotjar on your Shopify store. Hotjar is a suite of analytic tools to assist in the gathering of qualitative data, providing feedback through tools such as heatmaps, session recordings, and surveys.

shop

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Gorgias

Customer support helpdesk system for eCommerce. Provide exceptional customer support.

Customer Support and Helpdesk

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