You want to easily track how your competitors are doing in terms of SEO performance... without having to pay for super expensive tools only to get lost in millions of useless datapoints? We curate and track the main SEO metrics of your competitors for you on Panoramata.
There are a few different main metrics you want to check on your competitors’ SEO performance to have a clear understanding of who the biggest competitors are in the industry - their domain rating, organic traffic, backlink profile to name a few. Yes, you could go deeper, but these are the main ones to compare yourself and track their growth. Panoramata has these details in a dedicated section per brand.


After having the important SEO data handy, you’ll be able to list down your top-performing competitors. What to do next? Study the content they publish on their website to get inspiration for improving yours.
With just a few clicks, you’ll be able to create a benchmark consisting of the brands you’re interested in. Compare their ratings against each other with scores automatically generated for each brand.



















You'll receive a customized presentation and insights about your competitors, sent straight to your inbox.



We monitor your competitors emails & SMS/WhatsApp, and organize them for you.

Discover your competitors' lost checkout flow, welcome flow, etc.

Monitor the ads published by your competitors (Meta, Display, Pinterest, TikTok, LinkedIn, YouTube) with full history access.

Instantly see what a brand is doing well and when they're the most active.

We track the changes made by your competitors on their website and on the landing pages they're using.

Based on all collected data, we build industry benchmarks you'll use for real, and share with your team or clients.

Track your competitors’ social posts, formats, posting frequency and engagement rates.

Track the main keywords your competitors are using, and breakdown all their activities by keyword across all their marketing channels.

Never miss a competitor update anymore, and set up your own rules.

Find the right inspiration for your next marketing campaign with our dedicated searches.

Ask AI and receive automated insights with your own custom agent.

Monitor your competitors' reviews, strenghts, and weaknesses.

Score each competitor on activity, volume, and consistency so you can instantly see who’s leading or lagging.

Compare your deliverability and spam issues directly against your competitors and real-world benchmarks.

Analyze your competitors’ creatives (formats, hooks, angles, topics, USPs, and offers) and spot what performs best.

Track any competitor, in any country of the world.

Rank all your competitors automatically in real time, so you can identify who's trending.

Export, share or create reports on any data point or competitor.
Remind yourself to come back later via email.
SEO or Search Engine Optimization refers to the process of optimizing a website’s technical configuration, content relevance, and link popularity to increase its visibility on search engines such as Google.
To track SEO on Panoramata, you can go to a specific brand page, and click on the “SEO” tab. There, you’ll be able to see the main metrics such as Domain Rating, Linked Domains, Backlink Profile, and Estimated Organic Traffic with the corresponding monthly data presented in a graph.
We track more than 100,000 companies across 300 industries and 150 countries — so you can finally understand exactly what your competitors are up to.
Use the hours you save on stalking every week to strategize for your own brand. You’re welcome.


Your inbox is already so full of everything else. You can't possibly expect it to be your competitive advantage tool, but we can be.
Panoramata is your competitive advantage for digital marketing, delivered in your dashboard and to your inbox, 20 times faster than it would take to gather this information yourself.
All this brand spying takes a ton of time, effort, and organization.
That, and your desktop is stuffed with random screenshots.
Even if you only spend a couple hours here and there checking up on your competitors, that’s time you could be using to dream up and launch new campaigns.
So fire yourself from the role of “Competitor Detective”... and let Panoramata track your competitors FOR you.
