Get a tailored category and market report comparing competitor launches and messages. It shows what your team could keep, adapt locally or test before committing budget. Your analyst walks you through the findings.
Study one category in one market or compare several. Where possible, we match campaigns by channel and launch stage so you can compare like with like. If a decision depends on what local buyers prefer, we flag what still needs testing.
Here are a few questions we can research. We tailor your report to the decisions your team needs to make.
One cruise email invites readers to explore destinations. Another leads with special discounts. Both ask readers to book. Those are two messages to consider for your own launch.
Your report can compare how competitors present similar offers in your target market and recommend messages to explore. Your own results would show which approach works for your audience.
An earplug release leads with a new colour. The cart separately offers free shipping above $44. The colour gives shoppers a reason to look; the threshold tells them when delivery is free.
We compare product stories and purchase incentives separately, helping you decide what belongs in your creative brief. Decisions about delivery thresholds still need your margin data.
A footwear page says its house shoes become sneakers. The same page shows the indoor slip-on above a separate, labelled outdoor outsole. A shopper can see the two parts the claim refers to.
We can compare how competitors explain and demonstrate similar benefits. Your report recommends what your creative should show and identifies anything that still needs checking with customers.
On a 30-minute call with our research team, tell us which market you’re looking at and what’s still open in your plan. We’ll suggest competitor campaigns that can help you decide.
We’ll suggest which markets, competitors and channels to compare. You’ll see the price and dates for the first examples and final brief before you commit.
Your Panoramata analyst compares competitor campaigns in the markets you chose. Look at the first examples together and flag any difference in the message, creative or offer that could change your plan.
Take the brief to your brand or market review. Agree what to keep consistent, what to adapt for local channels and what to validate with buyers before committing budget.
We compare new launches and messages with the last brief. If competitors start leading with a claim you planned to use, your team can revisit that choice before the next campaign.
Start with one brief. Add monthly or quarterly reviews if you need to follow the market.
Our research is AI-native. Alongside your report, we can provide structured campaign data by market, reusable AI skills and context files explaining the sources, assumptions and open questions. Use them in your AI tools to draft local launch briefs showing what to keep, adapt or validate.
Tell us which market or category you’re reviewing, what you need to decide and your deadline. We’ll recommend what to research and what your report should answer.
After the call, you’ll get the scope, price and delivery dates to approve.
