The competitor data you can’t find? We’ll collect it for you.
Prices, promos, flyers, CRM flows, ads, raw email data, or something else? For the brands and the countries you choose.
Once, for a deadline. Or every week, for your dashboards. Clean, checked and ready to use.
“Every weekly flyer promotion from our 12 main competitors in France, Canada & Greece, organized by chain and product aisle.”
Your dataset · Week 46
New rows every week
We answer your needs exactly.
We already collect your competitors’ emails, ads, landing pages and SMS. Automatically, every day.
But you might have a very specific question. A specific market, a specific product range, a campaign with hidden channels. A file your data team needs by Friday.
We can help you.
A new market
Launching somewhere new? We map your competitors’ prices, promos and channels there before you land.
Data behind gates
We open the gates and will collect the data for you.
A hard deadline
A Black Friday recap for the board. A pitch. A yearly benchmark. One dataset, delivered on a date.
A raw format
Email headers, product-level prices, flyer rows. Shaped for your BI tools, not for a slide.
If it’s competitor marketing or commercial data, we can get it.
Here’s what teams ask for most. Not on the list? Ask anyway. Most projects start with “can you get…?”
Launches & assortment
What’s new, what’s gone, what moved. Across the catalogs you care about.
Flyers & catalogs
Weekly flyers and digital catalogs, turned into rows you can sort: product, price, promo, page, week.
Prices & promotions
On brand sites and retailer sites. Product by product, country by country. Discounts and promo mechanics included.
Ads
Meta, TikTok, YouTube, LinkedIn, Pinterest, Google Display. For the brands and the countries you pick.
Emails, SMS & lifecycle flows
Every message, from sign-up to win-back. Raw data like headers, sending domains and authentication can be added when the project needs it.
Websites & landing pages
Page captures, and every change over time. Offers, banners, funnels, what went live and when.
Once, or on a schedule. You choose.
Same team, same checks. The only difference is how often the data comes back.
One-time collection
You have a question, a list of brands and a deadline. We collect it once, properly.
Good for
Market entry studies · Black Friday and seasonal recaps · Yearly benchmarks · Board decks and pitches · CRM flow audits
You get
Fixed price per project.
Price and delivery date are set in your proposal, based on scope.
Recurring dataset
Same brands, same fields, fresh data on a schedule. Comparable from one delivery to the next.
Good for
Price and promo tracking · Quarterly market reports for regional teams · Feeding dashboards and BI · Flyer and catalog monitoring
You get
Monthly subscription.
Price, minimum term and first delivery date are set in your proposal, based on scope.
Not sure yet? Start with one-time. If the data turns out to be useful every month, we keep it running, in the same format.
From your question to clean data.
Step 1
Tell us what’s missing
Bring your questions, the brands or sites, the markets and your deadline. A messy spreadsheet is perfect.
Step 2
Check a real sample
Before the full run, you get real rows from your sources. Fix a field, add a market, change the format.
Step 3
Approve the scope
One written scope: sources, fields, format, schedule, price, and how we’ll judge the result together. No surprises later.
Step 4
Get your data
Delivered on the agreed date. We review every delivery before it leaves. Recurring? Same format, every single time.
Why Panoramata?
We get your marketing data, with context.
We already know your competitors
Years of history. Your project often starts with data we already have.
We speak marketing
A bot sees HTML. We see and spot promo mechanic, a welcome series, a seasonal campaign. Your data comes sorted the way your team talks.
A team, not a ticket
One person scopes your project with you and stays on it. You talk to people who do this every day.
It lands where you work
A spreadsheet, our API, MCP for your AI tools, or straight into your Panoramata workspace next to everything else.
What a project can look like
Retail
RecurringEvery weekly flyer from 12 competing chains. One row per promoted product: price, promo mechanic, page. New rows every week.
Travel
RecurringCompetitors’ emails and SMS in 6 key markets. Delivered every quarter, ready for each regional team.
Pet
One-timeThe full customer journey of 10 competitors over 90 days. Sign-up, first order, post-purchase, win-back. Every message captured.
Email & CRM
RecurringRaw headers from 50 brands: sending domains, SPF, DKIM, DMARC, link tracking. One file, ready for a deliverability scorecard.
A great fit if you’re…
Not what we do
Want the analysis, not just the data?
Our research team can turn your dataset into a benchmark your team can act on.
FAQ
The questions we always get
Is this legal?
We collect what any customer can see: public pages, plus newsletters and accounts we open ourselves. No personal data. Nothing behind someone else’s login. Your legal team will want the details, so we wrote them down.
How much does it cost?
It depends on the number of sources, markets and how often you want updates. You get a fixed quote in your proposal, after the scoping call.
How fast can we get data?
It depends on the scope. Your proposal sets the date for the sample and for each delivery. If part of it is already in our history, it’s faster.
What if a website changes or blocks collection?
It happens. On recurring datasets, we watch every run. If a source breaks, you hear it from us first. And the gap is marked in the file, never quietly filled in.
We already use Panoramata. Do we need this?
Maybe not! If the brands and channels are in your plan, they’re already in your platform. Ask your account manager first. This service is for what sits outside it.
Can our data team plug it in directly?
Yes. CSV, Excel, Google Sheets, JSON, API or MCP. Formats, fields and security are all on the page for data and procurement teams.
Start here
Tell us what you’re missing.
Book a call with our team. Bring your questions, the brands and markets, and your deadline.
It’s either a yes or a pass. Both are fine. You’ll know where you stand.
