With Panoramata, you can capture various types of advertisements across multiple network sources.
Panoramata collects ads, and beyond that, it also provides creative analysis features that help uncover valuable insights behind each ad.
Let's dig into different ad formats and the marketing intelligence capabilities that Panoramata has in store for you.
Panoramata captures a wide range of ad formats, including:
Panoramata also tracks advertisements across some of the most popular advertising channels and networks, including:
Panoramata offers a powerful feature called the Creative Analysis, which helps us gain deeper insights into captured ads by breaking down the components and strategies behind each creative.
The goal of this feature is to help us understand what makes an ad effective, engaging, or high-performing.
Here is an example of Creative Analysis:
Panoramata's analysis focuses on the actual content and presentation of the ad, such as:
It also helps you get these insights at the brand level, and at the market level, on all your competitors at the same time:
Having these data on hand will help you easily identify patterns, strategies, and elements that drive better ad performance.
Overall, Panoramata not only tracks ads for you but also helps you gain insights for your competitive analysis.
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