Panoramata MCP Documentation
Turn a useful workflow into a Skill your team can run again
A Skill keeps the way your team researches competitors: what to ask, what counts as evidence, where to stop, and which decisions still need a person.
Useful once becomes useful every week
You ask a strong question, refine the steps, and get a brief your team actually uses.
Then next week arrives and someone has to remember how it was done.
A Skill saves that working method.
The next person starts with the same inputs, source rules, credit limit, and review points, while the underlying competitor data stays current.
A reliable Skill makes four things clear
When to use it
Name the job and the moment: a Monday brief, a launch review, a creative planning session, or a leadership update.
What it needs
Ask for the brands, market, dates, data type, and any saved group or report before research begins.
What counts as proof
Require source links, dates, examples, and a clear note: you can get the data and the creatives at the same time.
Where it stops
It's here to help you make better marketing decisions, faster. You have the final call!
Skills your team can create
Start with a recurring job, not a clever automation.
These ideas are narrow enough to review and useful enough to repeat.
Research and monitoring
Weekly competitor analyst
Find the most important changes across selected competitors and return a short evidence-backed brief.
Launch investigator
Check whether a suspected launch is supported by new ads, emails, or other visible activity.
One-page brand reviewer
Summarize one brand’s current messaging, channels, and recent changes with examples.
Creative angle finder
Group recent creative by message, offer, format, and repeated theme without claiming performance.
Email CRM analyst
Compare cadence, campaign types, offers, and message changes across selected brands.
Paid social tracker
Collect recent competitor ads and explain the patterns that are worth for your own inspiration.
Reporting and checking
Executive competitor brief
Find the most important changes across selected competitors and return a short evidence-backed brief.
Evidence checker
Check whether a suspected launch is supported by new ads, emails, or other visible activity.
Saved report navigator
Summarize one brand’s current messaging, channels, and recent changes with examples.
Upgrade your marketing strategy today
We offer clear and no-commitment plans with unlimited access. You can get started right away - or book a 15min demo with Mehdi (I'm the founder, hi! 👋) if you want!
Some brands you can track on the platform:
See how Panoramata works:
