How can I see if a competitor changed its homepage or website?

With Panoramata, it's easy to monitor changes to your competitor's homepage without checking it manually.  

By tracking website updates over time, you can quickly identify when they make changes to their design, messaging, promotions, or featured products. 

Focus on the meaningful changes your competitor has made to their website so you can develop a more informed strategy for your business.

Here are simple steps to do this:  

• Go to your competitor's brand page. 
• Click the Landings tab to view the snapshots taken for the brand's Homepage. Each snapshot is presented in two views: desktop and mobile.
  

Example of Native's brand page. 

• Click the particular snapshot of the page you want to view. You'll get a side-by-side comparison of the page for a given period:

The platform detects when changes on the website have been made and automatically takes a snapshot of it.

Each date in the dropdown represents a period when a snapshot was captured

• To directly compare a previous version with the latest or another period, choose a date in the left dropdown list. Do the same for the right dropdown selection. 

• Review highlighted changes, such as updated banners, headlines, calls to action, featured products, promotions, etc.