Panoramata Help Center

What type of social media insights can I find?

Help Center
Insights

Panoramata provides social media insights that help you understand a brand’s performance on social networks such as Instagram, LinkedIn, YouTube, and TikTok. 

How to view a brand's social posts?

  • Go to the brand’s profile page.
  • Click the Socials tab to view the brand’s social posts and insights.

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In the upper part of the page, you'll see basic details about the brand's social media profile, i.e., the name of their social handle, current number of followers, current number of posts uploaded, and engagement rate.

What analytical data can I find on the Socials page?

On the brand's Socials page, you'll get an overview of key social media metrics, including:

  • Followers Growth: This graph allows you to track how a brand’s follower base is growing over time.
  • Engagement Rate: This graph lets you see how the audience is interacting with the brand’s content.
  • Posting Frequency: This chart helps you understand how often the brand publishes content.

If the brand has multiple social media accounts, you can use the dropdown selector as shown below.

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How to view and explore the relevant posts of a brand?

Just below the Analytics portion, you'll be able to view the brand's social media posts. 

Each post is displayed as it appears on the brand’s social media profile, including the posting date, captions, hashtags used, and the image or video content. 

It also displays the number of likes and comments. 

This will give you a clear view of how each piece of content has performed.

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You can explore the brand’s social media posts and easily sort them by: Most Likes and Most Comments

You can also use the search bar to look for specific posts by entering a keyword or multiple keywords relevant to the content you’re looking for.

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How to save a post on a board?

You'll have the option to save any post to a List.

  • Click the Save button located at the bottom of each post.
  • Select the desired list from the dropdown menu or search for it in the search bar.

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Mehdi BOUFOUS
October 4, 2026

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