Tracking your competitors' website pages helps you understand how they attract, engage, and convert customers.
Panoramata helps you monitor page changes over time so you can gain valuable insights into their marketing strategies.
Panoramata automatically tracks the following website pages for each company:
Each page is captured in both desktop and mobile views.
If you need to track a different type of page, we're more than happy to, you can do this directly from the platform, or just shoot us a message for your custom tracking requests.
To view the pages tracked by Panoramata, simply go to the company's page and click the Landings tab.
Here, you'll find:
Here's an example of landing pages tracked for the brand Dose.
You can compare any page across different time periods, so you'll have more insight into what changes have been made.
To compare page copies:
In the example below, we compare Dose's latest mobile homepage capture with one captured four months ago.
We keep an archive of all the pages tracked. This archive provides a complete historical record of page changes.
Simply click the All Archives button to browse the gallery of captured pages.
You can click any page thumbnail to expand and view the full content.
If the page you're tracking is used as a landing page, we'll also help you detect the whole funnel, by associating the ads published over time towards this specific page.
So you're able to see right away how much is a landing page used over time:
And you'll also able to see how much the ads changed too, to see the changes of both the landing page and the ads:
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