Bulgari - EN

Marketing Strategy Breakdown

Logo of
Bulgari - EN
An overview of
Bulgari - EN
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
(soon)
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Jewelry
ecommerce industry.

Bulgari - EN

- Ecommerce marketing strategy

You're looking for Email Ecommerce Marketing data for Bulgari - EN? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -3,6 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 22 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Bulgari - EN team!

On Panoramata, we gather and analyze the entire Bulgari - EN email marketing strategy - along with other brands from the Jewelry industry. Amongst their last emails sent, two of them were 'Welcome to Bvlgari' and 'From the heart of Rome'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 78 on https://www.bulgari.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

So you can now access all the available datapoints - and remember, always base youself on a deep understanding of what your customer needs and wants - and that is different for every brand and audience.

Recent marketing updates

Email Marketing

Social Advertising

Bulgari - EN

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
22.0
characters

What about

Bulgari - EN

then?

With their average of

22

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

345.54
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.6
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Bulgari - EN

 gets a score of

-3.6

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

Rome - Our - most - spectacular - Welcome - heart

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Bulgari - EN

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Featured Email Marketing Assets from

Bulgari - EN

Welcome to Bvlgari

Welcome to Bvlgari

Email from

Bulgari - EN

From the heart of Rome

From the heart of Rome

Email from

Bulgari - EN

Email from

Bulgari - EN

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Featured Ads and Paid Media Examples from

Bulgari - EN

Bulgari - EN
Bulgari - EN

Discover the most desired Bulgari jewelry pieces.

BVLGARI B.zero1 Ring

BVLGARI B.zero1 Ring

Feed Ad from

Bulgari - EN

Bulgari - EN
Bulgari - EN

Feed Ad from

Bulgari - EN

Bulgari - EN
Bulgari - EN

Presentes para o seu pai | Bvlgari

Presentes para o seu pai | Bvlgari

Feed Ad from

Bulgari - EN

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.bulgari.com/

Domain Rating

78
This is the overall metric that matters most, as it sets
Bulgari - EN
domain SEO authority.

It shows the power of
Bulgari - EN
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.bulgari.com/
, as their domain authority is
78
, their score can be considered under average.

Here, for
https://www.bulgari.com/
, as their domain authority is
78
, their score can be considered average.

Here, for
https://www.bulgari.com/
, as their domain authority is
78
, their score can be considered pretty good! 🙌

Here, for
https://www.bulgari.com/
, as their domain authority is
78
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

1045512
One of the most important metrics for
Bulgari - EN
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
175818
) and their Domain Rating.

Total Keywords

175818
Why does this matter for
Bulgari - EN
SEO strategy? 

This is the total number of keywords where 
Bulgari - EN
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

19314
The total number of domain who have a link to  
Bulgari - EN
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

0
What's a backlink? A link from another domain that redirect to  
Bulgari - EN
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

0

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

0

Backlinks Frame

0

Backlinks Form

0

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Email & SMS marketing monitoring

We monitor your competitors emails & sms, and organize them for you.

Email flows & sequences breakdown

Discover your competitors' lost checkout flow, welcome flow, etc.

track discounts

Ads monitoring

On several networks, you can see and save the ads published by your competitors, with full history access.

Brand profiles and Calendar View

Instantly see what a brand is doing well and when she's the most active.

Landing pages tracking

We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.

growth

Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

Demandware

Demandware

Tailored shopping experiences for consumers across all digital channels, including web, mobile and call center. Now known as Salesforce Commerce Cloud.

shop

More details →
Dynamic Yield

Dynamic Yield

Automated conversion optimization and content personalization.

analytics

More details →
Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

More details →
Microdata for Google Shopping

Microdata for Google Shopping

Microdata for adding products to Google Shopping.

widgets

More details →
Matomo

Matomo

Matomo is an open source web analytics software. It gives interesting reports on your website visitors, your popular pages, the search engines keywords they used, the language they speak and so much more. Previously known as Piwik Web Analytics.

analytics

More details →

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Related Industries

Jewelery

brands overview

Jewelery
brands →

Perfume

brands overview

The perfume industry revolves around the production of scents and essential oils whose major use is to enhance pleasant smells and fragrances. With the kind of attention it pays to hygiene, the perfume industry is an indispensable part of the personal care industry.

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Watches

brands overview

A watch is a portable timepiece intended to be carried or worn by a person. In the watch industry, creating an enticing and attractive brand is essential. People tend to be picky when it comes to selecting a suitable watch for their outfits. Men especially find it fascinating to get an attractive and luxury watch that matches their professional outlook.

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Sunglasses

brands overview

For most consumers, sunglasses do more than simply make it easier to see in bright light. They stand for something more, whether it’s a sense of style, a commitment to health and safety, or the special duties customers perform that require eyewear to match. A pair of sunglasses alters the way we look so many people buy and wear sunglasses to make a fashion statement.

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Glasses

brands overview

Companies in the glasses industry manufacture ophthalmic products including contact lenses, prescription glasses frames and lenses, and sunglasses. Some of the perks you’ll enjoy when wearing glasses are improved visual acuity as it is an excellent choice for correcting refractive errors. They are reliable protection for your eyes against the sun and pollution. They are also stable, comfortable to wear, affordable, and easy to maintain.

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Jewelry

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