The most loved Newslever alternative for marketers

Now part of Similarweb, Newslever provides aggregated data about your competitors, and that’s great. But you still need to access your competitors marketing creatives (CRM, ads, socials, SMS, landing pages and more), get the right insights and understand your competitors’ marketing strategy top-to-bottom — without spending 4 hours a day stalking them.
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mehdi, founder of panoramata
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mehdi, founder of panoramata
See it in action

with Mehdi, our founder

★★★★★

"I'msaving a day a week.
I don't miss anything anymore and don't have to think about tracking competitors."
★★★★★

"It's crazy good and easy to use, we can track everything! I feel like a Sherlock Holmes for emails, ads & landings"
★★★★★

"It's way easier to plan my content calendareven for events such as Christmas or Black Friday"

Panoramata vs. Newslever Comparison

Yes, there are differences between the two. Here are a few of them.

Panoramata

Newslever

Email Marketing Tracking

Track marketing emails send by businesses.

Flows Automations Tracking

Track popular flows by business (Cart Abandonment, Welcome, Post Purchase, etc.)

Access Industry Data

Access and compare any brand within its industry.

Promotions & Discount Detection

Detect instantly the discount promoted by your competitors

Connect MCP & AI/LLMS

Connect Panoramata to Claude, ChatGPT and more

Data Export

Export reports, your competitors emails, ads, and campaigns in bulk

Alerts, Reports and Notifications

Receive alerts and schedule reports on your competitors' emails

Incomplete

Email Keyword Tracker

Track any keyword used across all your competitors campaigns

Content recommendations & AI Insights

Get email campaigns ideas based on your market trends

SMS tracking

Track SMS send by brands in real time

Paid Add-On

Automated Real-Time Benchmarks and Reportings

Automatically compare brands and their scores.

Paid Add-On

Inspiration & Search Marketing Campaigns

Look by any keywords accross all emails, SMS, and ads tracked on the platform.

Incomplete

A/B Tests Detection

Detect variations and A/B tests your competitors are testing

Segmentation classification & detection

Classify the emails your competitors are sending per persona

Request to track a competitor for free

Ask to get the tracking of a competitor for free on the platform.

Customized tracking

Track any company in any country or any specific customer segment

Social Ads & Organic Social Media Tracking

Get newly published ads on social networks, such as Meta, Pinterest, Tiktok, etc.

Landing page tracking

Track changes on websites and landing pages used in emails and ads.

Brands CRO and SEO insights

Get SEO and CRO insights on each brand.

Custom competitive reporting

Get custom reportings on a set of competitors you can define.

Access to all the software used by brands

Get the software used by any brand tracked on the platform.

No per user billing - flat pricing

Pricing is flat, no surprise. No per user pricing or hidden fees.

AI that actually helps you track

We created the only AI-powered agent built to track your competitors. Sit back and let the robots do the grunt work - so you can do smarter strategy.
ai actions

Instant access to all campaigns

View all of your competitors’ marketing campaigns the moment you sign up. Did we mention they’re neatly organized and searchable?
track competitors

Customize your tracking

Create groups of competitors and track/compare them in real time.
benchmarks

Track everything (and we mean everything)

Emails, flows, SMS, ads (Meta, TikTok, LinkedIn, Google, Display, YouTube, Pinterest), website changes, landing pages, and much more!
marketing channels logo

Get inspiration on demand

Access the most advanced marketing search filters to find the right inspiration every time. Turn their hard work into your team’s inspiration.
find inspiration

Stay ahead of what's next

Anticipate and understand your competitors' next campaigns.
insights competitive

Trusted by over 50,000 teams worldwide

1B+
Creatives tracked
24/7
Available support
Worldwide
Coverage
100k+
Companies tracked

Too busy right now?

Remind yourself to come back later via email.

How do Newslever and Panoramata differ?

Though both platforms aim to solve similar problems, they differ in several significant ways. And we’re not just saying that because we think you should use Panoramata. (But you should.)

Newslever (now acquired by Similarweb) changed completely they offering, and focused mostly on tracking the main signals.

‍Panoramata goes beyond just the creatives and the insights: you have access to a whole platform dedicated to monitor your competitors, compare them all together, gain insights and inspiration. All of this, with AI-native tools on the platform and, through our MCP, directly within Claude, ChatGPT, Slack, and more.

Also, Panoramata’s data extends into details across campaign types, websites, landing pages, ads, emails, SMS marketing, SEO profiles, and marketing tools used by each brand.

Your competitive advantage for performance marketing, delivered to your dashboard and your inbox*

*20 times faster than it would take to gather this information yourself
‍

Panoramata gives us a window into what’s working in the market right now. We focus on strategy now, not data collection.

Benjamin Prevot
Co-founder, Ben&Vic
Testimonial logo - Forge
email crm icon

Track Email & SMS

We monitor your competitors emails & SMS/WhatsApp, and organize them for you.

flows automations icon

Email Flows & Automations

Discover your competitors' lost checkout flow, welcome flow, etc.

cart ads

Social & Display Ads

Monitor the ads published by your competitors (Meta, Display, Pinterest, TikTok, LinkedIn, YouTube) with full history access.

calendar icon

Brand Profiles and Marketing Calendar View

Instantly see what a brand is doing well and when they're the most active.

homepage

Track Website Changes & Landings

We track the changes made by your competitors on their website and on the landing pages they're using.

trends benchmarks

Industry-specific Trends & Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share with your team or clients.

mobile social network

Social Media Tracker

Track your competitors’ social posts, formats, posting frequency and engagement rates.

nesting

Track Keywords

Track the main keywords your competitors are using, and breakdown all their activities by keyword across all their marketing channels.

bell alert

Get Alerts & Summaries

Never miss a competitor update anymore, and set up your own rules.

search inspiration

Search & Inspiration

Find the right inspiration for your next marketing campaign with our dedicated searches.

ai agent icon

AI Insights Agents

Ask AI and receive automated insights with your own custom agent.

label

Track Reviews

Monitor your competitors' reviews, strenghts, and weaknesses.

precision

Competitor Scoring

Score each competitor on activity, volume, and consistency so you can instantly see who’s leading or lagging.

email deliverability icon

CRM Deliverability Benchmarks

Compare your deliverability and spam issues directly against your competitors and real-world benchmarks.

puzzle piece

Ad Creative Analytics

Analyze your competitors’ creatives (formats, hooks, angles, topics, USPs, and offers) and spot what performs best.

search inspiration

Worldwide Tracking

Track any competitor, in any country of the world.

check table rank

Competitor Rankings

Rank all your competitors automatically in real time, so you can identify who's trending.

microscope icon

Share, Export and Create  Reports

Export, share or create reports on any data point or competitor.

Wanna keep tabs on your competitors?

You no longer need to do it yourself manually, stalk their website like a creepy ex, or remember to visit the ad library the day just before Black Friday.

Even if you do all this stuff and take notes, you’ll probably lose those notes and forget to act on them later.  

We'll do it all for you.

Panoramata shows you everything your competitors are doing, so you can improve your performance and save time.

  • Track your Competitors

    Track your competitors emails, flows, ads, landing pages & SMS automatically on your dashboard.

    Learn more
    brands trends emails
  • Benchmark and Compare

    Compare companies automatically and against each other. Get real-time data on their marketing strategy and industry statistics.

    Learn more
    small benchmark screenshot
  • Email, SMS & Flows Searches

    Track your competitors and search any email, SMS or Flow example you need with the most complete email database search.

    Search and Track Emails
    Search and Track Flows
    Search and Track SMS
    spy brands emails
  • Ad & Landing Pages Searches

    Track and search for ad creatives and copy (Meta, Tiktok, Display, Pinterest, YouTube, LinkedIn) with one of the largest ad database.

    Track Competitors' Ads
    Spy TikTok Ads
    Search Ads Library
    search ads
  • Track your competitors' websites and their funnels

    Explore both ads and landing pages your competitors are using easily and access historical changes and statistics.

    Learn more
    monitor competitors landing pages
  • Save and share marketing best practices

    Save your favorite examples and share them externally or with your teammates easily.

    Learn more
    track competitors landing pages
  • Curated Assets, Inspiration Searches, Marketing Calendar View, Creative Recommendations, and much more!

    We offer all the tools you need to finally track your competitors correctly, with collaboration tools so you and your team can work together.

    Start tracking your competitors

Get a customized presentation sent to your email

You'll receive a customized presentation and insights about your competitors, sent straight to your inbox.

Let's go!

The performance marketing intelligence platform

Monitor your competitors' digital marketing strategy

We track more than 100,000 companies across 300 industries and 150 countries — so you can finally understand exactly what your competitors are up to.

Use the hours you save on stalking every week to strategize for your own brand. You’re welcome.

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Get access to  live data and trend changes on emails, ads and landing pages

Your inbox is already so full of everything else. You can't possibly expect it to be your competitive advantage tool, but we can be.

Panoramata is your competitive advantage for digital marketing, delivered in your dashboard and to your inbox, 20 times faster than it would take to gather this information yourself.

Get marketing insights on your competitive landscape.

All this brand spying takes a ton of time, effort, and organization.

That, and your desktop is stuffed with random screenshots.

Even if you only spend a couple hours here and there checking up on your competitors, that’s time you could be using to dream up and launch new campaigns.

So fire yourself from the role of “Competitor Detective”...  and let Panoramata track your competitors FOR you.

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Priceless strategic insights & competitive intelligence
Panoramata is your portal to smarter strategy & more ROI.