Apollo Neuroscience

- Ecommerce marketing strategy

You're looking for Email Ecommerce Marketing data for Apollo Neuroscience? You're in the right place!

They have a good email marketing strategy - if we look at their Average Spam score, it's very good - being at -4,1 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 50 characters, they're doing not good, it's too long. For example, on mobile phones, their subject line is almost impossible to read.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

On Panoramata, we gather and analyze the entire Apollo Neuroscience email marketing strategy - along with other brands from the Technology industry. Amongst their last emails sent, two of them were 'A conversation with a sleep expert' and 'Last reminder to register for a 3/31 workshop on how to improve your sleep'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 54 on https://apolloneuro.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

One interesting thing that this data allow us to understand is a common trait for the best brands, in order to achieve success - they always deliver a consistent message across all channels.

Apollo Neuroscience

: Email Marketing and Advertising Statistics

Average subject lenght

🟢

🔴

50.0

characters

What about

Apollo Neuroscience

then?

With their average of

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

600.17

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢

🔴

-4.1

(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Apollo Neuroscience

gets a score of

-4.1

. What does that mean exactly for their email marketing strategy ?
‍

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

up - get - stuff - done - Welcome - workshop

Emoji use in subject lines

0.0

% of subject lines have emojis

Featured Email Marketing Assets from

Apollo Neuroscience

A conversation with a sleep expert

Email from

Apollo Neuroscience

Last reminder to register for a 3/31 workshop on how to improve your sleep

Email from

Apollo Neuroscience

You're invited: A comedian and a doctor talk mental health

Email from

Apollo Neuroscience

Featured Ads and Paid Media Assets from

Apollo Neuroscience

The Apollo™ wearable is a new device developed by physicians and neuroscientists to help your body recover from stress, so you can feel calm and balanced.Whether you're looking to clear your mind, boost productivity, stay calm, or sleep through the night, the Apollo wearable has you covered. The Apollo wearable's scientifically proven technology engages with your sense of touch, training your nervous system to bounce back from stress more quickly. The Apollo wearable helps you transition from "fight or flight" to "rest and digest" in the moments you need it most.Just wear it on your wrist or ankle and use the Apollo app to choose how you'd like to feel, from waking up to deep focus to relaxation and sleep. The Apollo wearable is safe, non-invasive, and easy to use for adults and children alike.

A wearable hug, for your not-so-nervous system

Feed Ad from

Apollo Neuroscience

A wearable hug, for your not-so-nervous system

Feed Ad from

Apollo Neuroscience

A wearable hug, for your not-so-nervous system

Feed Ad from

Apollo Neuroscience

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://apolloneuro.com/

Domain Rating

This is the overall metric that matters most, as it sets

Apollo Neuroscience

domain SEO authority.

It shows the power of

Apollo Neuroscience

domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for

https://apolloneuro.com/

, as their domain authority is

, their score can be considered under average.

Here, for

https://apolloneuro.com/

, as their domain authority is

, their score can be considered average.

Here, for

https://apolloneuro.com/

, as their domain authority is

, their score can be considered pretty good! 🙌

Here, for

https://apolloneuro.com/

, as their domain authority is

, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

8644

One of the most important metrics for

Apollo Neuroscience

SEO strategy!

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (

2700

) and their Domain Rating.

Total Keywords

2700

Why does this matter for

Apollo Neuroscience

SEO strategy?

This is the total number of keywords where

Apollo Neuroscience

SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

The total number of domain who have a link to

Apollo Neuroscience

website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

14405

What's a backlink? A link from another domain that redirect to

Apollo Neuroscience

website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

14278

Backlinks NoFollow

5690

Backlinks Redirect

124

Backlinks Images

1598

Backlinks Frame

Backlinks Form

Softwares and Marketing eCommerce Stack

Hotjar

A heatmap, survey, feedback and funnel application.

analytics

Apollo Neuroscience

Marketing Strategy Breakdown

Apollo Neuroscience

- Ecommerce marketing strategy

Apollo Neuroscience

: Email Marketing and Advertising Statistics

Need more data?Unlock all the data about

Apollo Neuroscience

Featured Email Marketing Assets from

Apollo Neuroscience

Download our free 104 Email Marketing Ideas playbook, including

Apollo Neuroscience

Featured Ads and Paid Media Assets from

Apollo Neuroscience

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://apolloneuro.com/

Need more assets?Unlock all the assets on

Apollo Neuroscience

Softwares and Marketing eCommerce Stack

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