SuperJeweler

Marketing Strategy Breakdown

Logo of
SuperJeweler
An overview of
SuperJeweler
Marketing Strategy data - their Email Marketing Strategy (some of their
(soon)
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Jewelry
ecommerce industry.

SuperJeweler

- Ecommerce marketing strategy

You can access here some of the data we collect on SuperJeweler ecommerce marketing strategy, on their Email, Ads, Landing pages channels, on top of some of the marketing softwares they're using on their eshop.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -4,5 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 31 characters, they're doing just ok! SuperJeweler could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

On Panoramata, we gather and analyze the entire SuperJeweler email marketing strategy - along with other brands from the Jewelry industry. Amongst their last emails sent, one of them was 'SuperJeweler Account Activation'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 54 on https://www.superjeweler.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

So you can now access all the available datapoints - and remember, always base youself on a deep understanding of what your customer needs and wants - and that is different for every brand and audience.

SuperJeweler

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
31.0
characters

What about

SuperJeweler

then?

With their average of

31

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

3.15
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-4.5
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

SuperJeweler

 gets a score of

-4.5

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

Activation - Account - SuperJeweler

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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SuperJeweler

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Featured Email Marketing Assets from

SuperJeweler

SuperJeweler Account Activation

SuperJeweler Account Activation

Email from

SuperJeweler

Email from

SuperJeweler

Email from

SuperJeweler

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Featured Ads and Paid Media Examples from

SuperJeweler

SuperJeweler
SuperJeweler

💍 Shop jewelry selections up to 40% OFF! Not only do we give a Money Back Guarantee, but every piece of jewelry we sell comes with our Lifetime Guarantee! If that doesn't give you all the good feels, how about Free Shipping on top of that!? ✅ INC. 5000 Award Winner ✅ Voted Best Online Shop by NewsWeek 2022 ✅ Proudly support Wounded Warrior Project www.superjeweler.com

Feed Ad from

SuperJeweler

SuperJeweler
SuperJeweler

EXTRA 40% Off Clearance Blowout Code: CLEAR40

Feed Ad from

SuperJeweler

SuperJeweler
SuperJeweler

🤯 SuperJeweler 22nd Anniversary SaleCelebrate With Us & Get Massive Jewelry SavingsUp To 78% Off Special Items!Code: SJSV22✅ FREE Shipping✅ Lifetime Guaranteed🏆 Voted Best Online Shop by NEWSWEEK👇 Shop the Vault: https://www.superjeweler.com/list/searchsite?tag=22nd-anniversary-deals

5 Carat Round Brilliant Halo Diamond Engagement Ring in 14K Rose Gold (5 g) (I-J by SuperJeweler

5 Carat Round Brilliant Halo Diamond Engagement Ring in 14K Rose Gold (5 g) (I-J by SuperJeweler

Feed Ad from

SuperJeweler

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.superjeweler.com/

Domain Rating

54
This is the overall metric that matters most, as it sets
SuperJeweler
domain SEO authority.

It shows the power of
SuperJeweler
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.superjeweler.com/
, as their domain authority is
54
, their score can be considered under average.

Here, for
https://www.superjeweler.com/
, as their domain authority is
54
, their score can be considered average.

Here, for
https://www.superjeweler.com/
, as their domain authority is
54
, their score can be considered pretty good! 🙌

Here, for
https://www.superjeweler.com/
, as their domain authority is
54
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

38110
One of the most important metrics for
SuperJeweler
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
48251
) and their Domain Rating.

Total Keywords

48251
Why does this matter for
SuperJeweler
SEO strategy? 

This is the total number of keywords where 
SuperJeweler
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

3200
The total number of domain who have a link to  
SuperJeweler
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

0
What's a backlink? A link from another domain that redirect to  
SuperJeweler
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

0

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

0

Backlinks Frame

0

Backlinks Form

0

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