Find the right competitor research workflow

Compare my saved competitor group “[GROUP NAME]” from [CURRENT START] to [CURRENT END] with the previous period of the same length. Show no more than three important changes in email or ad activity. For each change, show the counts and link to one or two original examples. Also tell me what stayed the same and where the data is too small to support a firm conclusion.

Result: A short weekly brief with up to three ranked changes, clear caveats, and links to the original ads and emails.

Check whether [BRAND DOMAIN] in [COUNTRY] launched or repositioned [PRODUCT] during [CURRENT DATES]. Compare this with the previous period of the same length. Build a timeline from emails and ads. Only call it a launch when at least two separate examples support it. Otherwise say “Possible but not proven” or “Not supported.” Link every example.

Result: A dated timeline and a clear conclusion: Supported, Possible but not proven, or Not supported.

Create a one-page review of [BRAND DOMAIN] in [COUNTRY] for [START]–[END]. Cover email and ad volume, channels used, sending frequency, recurring messages and offers, the latest SEO snapshot, and four original ad or email examples with Panoramata links.

Result: A one-page brand brief with activity numbers, recurring themes, practical takeaways, and four original examples.

Find [ADS OR EMAILS] about “[TOPIC OR OFFER]” from [START]–[END]. Open the five most relevant examples and group them by the message, offer, or format you can see. Include the brand, date, channel, headline or subject, and a Panoramata link for every example.

Result: Clear message groups, examples your team can open, and ideas labeled as ideas—not performance claims.

Compare [BRAND DOMAIN]’s email program in [COUNTRY] during [CURRENT PERIOD] with the previous period of the same length. Show email count, sending frequency, absolute and percentage changes, spam score, recurring subjects, offers, email types, sending platform, calls to action, and up to six original emails with Panoramata links. Separate facts, what they may mean, and recommendations.

Result: A two-period email comparison with up to six original examples and clear limits on what the data can prove.

Find my saved report called “[REPORT NAME].” Show its section titles, then open only “[SECTION NAME].” Summarize the current result and include the selected period, brands, and generated time. Explain that the data refreshes when the report is opened.

Result: One current report section with its dates, brands, settings, and generated time. The report is not changed.