G-Shock

Marketing Strategy Breakdown

Logo of
G-Shock
An overview of
G-Shock
Marketing Strategy data - their Email Marketing Strategy (some of their
Hubspot
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Jewelry
ecommerce industry.

G-Shock

- Ecommerce marketing strategy

There’s a lot to learn from G-Shock ecommerce marketing strategy. Here, you can pick their marketing strategy, learn lessons, and take inspiration for your own eCommerce business.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -4,7 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 26 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the G-Shock team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Hubspot (yeah, who knew Hubspot was trying to enter ecommerce? Well, they have solutions with integrations to Shopify, so you can use their well known CRM).

We display here a overview of G-Shock email marketing strategy - along with other brands from the Jewelry industry. Amongst their last emails sent, two of them were 'These look like a bit of YOU' and 'MTG is BACK'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 48 on https://g-shock.co.uk/. This could be improved, even if it's already a good achievement, as good Domain Rating is starting at 50 - above 60 would be excellent.

So we present you all this marketing data gathered by our platform, Panoramata, the best ecommerce intelligence platform.

G-Shock

: Email Marketing and Advertising Statistics

Average subject lenght

🟢
🔴
26.0
characters

What about

G-Shock

then?

With their average of

26

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

8003.93
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-4.7
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

G-Shock

 gets a score of

-4.7

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Hubspot

Most common words

BOLD - LAST - CHANCE - to - Looks - IS

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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G-Shock

Featured Email Marketing Assets from

G-Shock

These look like a bit of YOU

These look like a bit of YOU

Email from

G-Shock

MTG is BACK

MTG is BACK

Email from

G-Shock

It's time for CELEBRATION

It's time for CELEBRATION

Email from

G-Shock

Looking for email marketing inspiration?

Download our 104 Email Marketing Ideas playbook, including

G-Shock

Featured Ads and Paid Media Assets from

G-Shock

G-Shock
G-Shock

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Feed Ad from

G-Shock

G-Shock
G-Shock

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G-SHOCK | Absolute Toughness

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Feed Ad from

G-Shock

G-Shock
G-Shock

Get 10% OFF your next order with code 10GSPSOCIAL.Simply enter the code at checkout to enjoy your discount today.*Certain models excluded from promotion.

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Feed Ad from

G-Shock

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://g-shock.co.uk/

Domain Rating

48
This is the overall metric that matters most, as it sets
G-Shock
domain SEO authority.

It shows the power of
G-Shock
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://g-shock.co.uk/
, as their domain authority is
48
, their score can be considered under average.

Here, for
https://g-shock.co.uk/
, as their domain authority is
48
, their score can be considered average.

Here, for
https://g-shock.co.uk/
, as their domain authority is
48
, their score can be considered pretty good! 🙌

Here, for
https://g-shock.co.uk/
, as their domain authority is
48
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

140376
One of the most important metrics for
G-Shock
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
17741
) and their Domain Rating.

Total Keywords

17741
Why does this matter for
G-Shock
SEO strategy? 

This is the total number of keywords where 
G-Shock
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

1497
The total number of domain who have a link to  
G-Shock
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

45046
What's a backlink? A link from another domain that redirect to  
G-Shock
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

42559

Backlinks NoFollow

3544

Backlinks Redirect

76

Backlinks Images

1330

Backlinks Frame

0

Backlinks Form

2411

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G-Shock

Softwares and Marketing eCommerce Stack

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