Perfect Keto

Marketing Strategy Breakdown

Logo of
Perfect Keto

America’s #1 Keto Brand | High quality #ketosnacks and #ketosupplements to help you reach your goals! | Clean, low-carb, sugar-free

An overview of
Perfect Keto
Marketing Strategy data - their Email Marketing Strategy (some of their
Campaign monitor
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Food
ecommerce industry.

Perfect Keto

- Ecommerce marketing strategy

On Panoramata, we gather marketing data on DTC Ecommerce brands. On this page, we freely make some of this data available for Perfect Keto.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 21 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Perfect Keto team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Campaign monitor (very well known email marketing automation software, includes some ecommerce features but not its main specialization).

Fun fact - they're using emojis in 31.29% of their emails - the main ones they use are 🧠 🥩 🥛 💰 🚰 🚩.

We display here a overview of Perfect Keto email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were 'Our FDA never fails.' and 'Mo Pharma Mo Problems'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 74 on https://perfectketo.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

So we present you all this marketing data gathered by our platform, Panoramata, the best ecommerce intelligence platform.

Perfect Keto

: Email Marketing and Advertising Statistics

Average subject lenght

🟢
🔴
21.0
characters

What about

Perfect Keto

then?

With their average of

21

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1971.76
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-2.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Perfect Keto

 gets a score of

-2.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Campaign monitor

Most common words

Upgrade - Oops - Ready? - Gluta-who? - Unlocked - Hey

Emoji use in subject lines

31.29
% of subject lines have emojis

Most popular emojis

🧠 - 🥩 - 🥛 - 💰 - 🚰 - 🚩

🧠 - 🥩 - 🥛 - 💰 - 🚰 - 🚩

Emojis are now a way to express emotions - and send a message - to your audience. What are they trying to express here? They don't use that much emojis that are widely used by other brands, which is a good thing!

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Unlock all the data about

Perfect Keto

Featured Email Marketing Assets from

Perfect Keto

Our FDA never fails.

Our FDA never fails.

Email from

Perfect Keto

Mo Pharma Mo Problems

Mo Pharma Mo Problems

Email from

Perfect Keto

⚠️ Headlines can be dangerous.

⚠️ Headlines can be dangerous.

Email from

Perfect Keto

Looking for email marketing inspiration?

Download our 104 Email Marketing Ideas playbook, including

Perfect Keto

Featured Ads and Paid Media Assets from

Perfect Keto

Perfect Keto
Perfect Keto

Feed Ad from

Perfect Keto

Perfect Keto
Perfect Keto

Feel like a kid again. For a limited time, B2G1 FREE. Hurry, our shelves are clearing out fast.

Feed Ad from

Perfect Keto

Perfect Keto
Perfect Keto

Attention class! 👩‍🏫 Welcome to Healthy Snacks 101. This week only, B2G1 FREE on our curated collection of back-to-school essentials with the code BACKTOSCHOOL

Feed Ad from

Perfect Keto

Video - Funnel UX Ecommerce Review Analysis

SEO strategy, Organic keywords and Traffic details for

https://perfectketo.com/

Domain Rating

74
This is the overall metric that matters most, as it sets
Perfect Keto
domain SEO authority.

It shows the power of
Perfect Keto
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://perfectketo.com/
, as their domain authority is
74
, their score can be considered under average.

Here, for
https://perfectketo.com/
, as their domain authority is
74
, their score can be considered average.

Here, for
https://perfectketo.com/
, as their domain authority is
74
, their score can be considered pretty good! 🙌

Here, for
https://perfectketo.com/
, as their domain authority is
74
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

163630
One of the most important metrics for
Perfect Keto
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
172285
) and their Domain Rating.

Total Keywords

172285
Why does this matter for
Perfect Keto
SEO strategy? 

This is the total number of keywords where 
Perfect Keto
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

18397
The total number of domain who have a link to  
Perfect Keto
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

224595
What's a backlink? A link from another domain that redirect to  
Perfect Keto
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

217308

Backlinks NoFollow

67942

Backlinks Redirect

929

Backlinks Images

54205

Backlinks Frame

76

Backlinks Form

5904

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Perfect Keto

Softwares and Marketing eCommerce Stack

Hotjar

Hotjar

A heatmap, survey, feedback and funnel application.

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Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

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Unbounce

Unbounce

Unbounce is a self-serve hosted service that provides marketers doing paid search, banner ads, email or social media marketing, the easiest way to create, publish & test promotion specific landing pages.

cms

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accessiBe

accessiBe

Website accessibility monitoring and auditing platform.

analytics

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AdRoll

AdRoll

AdRoll is a retargeting platform with a mission to make display advertising simple for business of all sizes.

ads

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Algolia

Algolia

Algolia's Search API makes it possible to deliver a search experience in your apps & websites.

widgets

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Attentive

Attentive

Personalized mobile messaging platform.

analytics

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Criteo OneTag

Criteo OneTag

The Criteo OneTag is a JavaScript tag that allows Criteo to collect your user’s intentions as they navigate your website.

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Criteo

Criteo

Behavioural targeting for e-commerce customers.

ads

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Drawbridge

Drawbridge

Precision audience targeting technology. Now Linkedin Ads.

ads

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Drip

Drip

Drip is an ecommerce CRM that is built to help online brands by using on-site consumer behavior data to deliver personalized and scalable marketing journeys.

analytics

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Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

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Friendbuy

Friendbuy

A referral marketing optimization service.

cms

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Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

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Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

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Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

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Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

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Intercom

Intercom

Intercom is a customer relationship management and messaging tool for web app owners

widgets

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LiveRamp

LiveRamp

CRM Retargeting & Data Onboarding app.

analytics

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ManyChat

ManyChat

Facebook bot to engage audience.

widgets

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MyShopify

MyShopify

Hosted Shopify store.

link

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Optimizely

Optimizely

Optimizely empowers companies to deliver more relevant and effective digital experiences on websites and mobile through A/B testing and personalization.

analytics

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Outbrain

Outbrain

Outbrain provides content engagement by linking to other articles.

ads

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Outbrain Pixel

Outbrain Pixel

Outbrain advertising pixel.

ads

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Pinterest Conversion Tracking

Pinterest Conversion Tracking

Tag that allows you to track actions people take on your website after viewing your Promoted Pin.

analytics

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Pinterest

Pinterest

Content from the social image sharing website Pinterest.

widgets

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Pubmatic

Pubmatic

PubMatic Enables Ad Optimization Across Every Ad Network

ads

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Rapleaf

Rapleaf

Marketing automation tools with the necessary data to help brands keep their customers engaged. Now TowerData.

analytics

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Refersion

Refersion

Affiliate tracking management program.

ads

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Rubicon Project

Rubicon Project

Advertising optimization service.

ads

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Sendgrid

Sendgrid

SendGrid's cloud-based email infrastructure provides businesses with email delivery management.

mx

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Shopify Buy Button

Shopify Buy Button

Shopify embedded products into sites hosted by other content management providers.

shop

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Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

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Shopify Plus

Shopify Plus

Shopify Plus is an ecommerce platform for high-volume and enterprise merchants.

shop

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SkimLinks

SkimLinks

A content-to-commerce platform for publishers to attempt to monetize their content through automatic affiliation of product links, and sharing the resulting shopping-intent data with marketers.

ads

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Snap Pixel

Snap Pixel

With the Snap Pixel, advertisers can track their customers journey. Snapchat Ads.

ads

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Snowplow

Snowplow

Open source analytics that you store yourself.

analytics

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Sumo

Sumo

Sales and marketing strategies to reduce cart abandonment and increase average order value for eCommerce.

analytics

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Taboola

Taboola

Personalized recommendations technology.

ads

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SumoMe

SumoMe

A script toolkit which allows users to install a growing number of apps on their site.

widgets

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Teads

Teads

Video advertising serving technology.

ads

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Tapad

Tapad

Allows advertisers to engage the same consumer with consistent ads across multiple platforms.

ads

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The Trade Desk

The Trade Desk

Data-driven marketing suite that offers marketers a single place to buy all forms of online media.

ads

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Twitter Ads

Twitter Ads

Twitter advertising includes conversion tracking and re-marketing tools.

ads

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Twitter Website Universal Tag

Twitter Website Universal Tag

A tool from Twitter that makes it possible for advertisers to track website conversions and manage tailored audience campaigns.

analytics

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Twitter Analytics

Twitter Analytics

A tool that helps website owners understand how much traffic they receive from Twitter and the effectiveness of Twitter integrations on their sites. Includes Twitter Conversion Tracking.

analytics

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Typeform

Typeform

Simple well designed forms widget.

widgets

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Webflow

Webflow

Webflow is a website builder for designing custom, professional websites without code.

cms

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Visual Website Optimizer

Visual Website Optimizer

VWO provides A/B, split and multivariate testing software.

analytics

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Yoast SEO Premium

Yoast SEO Premium

Premium version of the Yoast WordPress Plugin.

widgets

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WooCommerce

WooCommerce

Transforms your WordPress website into an online store.

shop

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Yahoo Small Business

Yahoo Small Business

Yahoo advertising network and search engine marketing solutions.

ads

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WordPress

WordPress

WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

cms

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Yotpo

Yotpo

A social widget for customers to read and write reviews. Yotpo is an eCommerce marketing platform with solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing.

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Zendesk Embeddables

Zendesk Embeddables

Embeddables seamlessly integrate Zendesk functionality into any native environment.

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Zopim

Zopim

Provide live customer help instantaneously. Now known as Zendesk Chat.

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Related Industries

Keto

brands overview

Keto (short for Ketogenic) is a term for a low-carb diet.. The idea is for you to get more calories from protein and fat and less from carbohydrates. You cut back most on the carbohydrates that are easy to digest like sugar, soda, pastries, and white bread.

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