Tinybeans

Marketing Strategy Breakdown

Logo of
Tinybeans
An overview of
Tinybeans
Marketing Strategy data - their Email Marketing Strategy (some of their
(soon)
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Home
ecommerce industry.

Tinybeans

- Ecommerce marketing strategy

On Panoramata, we gather marketing data on DTC Ecommerce brands. On this page, we freely make some of this data available for Tinybeans.

They have a good email marketing strategy - if we look at their Average Spam score, it's very good - being at -4,3 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 48 characters, they're doing not good, it's too long. For example, on mobile phones, their subject line is almost impossible to read.

We display here a overview of Tinybeans email marketing strategy - along with other brands from the Home industry. Amongst their last emails sent, two of them were 'The Best International Travel Destinations for Families' and 'Be an LGBTQ+ Ally: 10 Phrases to Stop Using Today'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 77 on https://tinybeans.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Tinybeans

: Email Marketing and Advertising Statistics

Average subject lenght

🟢
🔴
48.0
characters

What about

Tinybeans

then?

With their average of

48

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1098.32
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-4.3
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Tinybeans

 gets a score of

-4.3

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

Entire - Graduating - Class - Easy - Daughters - Things

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Unlock all the data about

Tinybeans

Featured Email Marketing Assets from

Tinybeans

The Best International Travel Destinations for Families

The Best International Travel Destinations for Families

Email from

Tinybeans

Be an LGBTQ+ Ally: 10 Phrases to Stop Using Today

Be an LGBTQ+ Ally: 10 Phrases to Stop Using Today

Email from

Tinybeans

The 'Willow' Sequel Surprise You Didn't See Coming

The 'Willow' Sequel Surprise You Didn't See Coming

Email from

Tinybeans

Looking for email marketing inspiration?

Download our 104 Email Marketing Ideas playbook, including

Tinybeans

Featured Ads and Paid Media Assets from

Tinybeans

Tinybeans
Tinybeans

Feed Ad from

Tinybeans

Tinybeans
Tinybeans

Feed Ad from

Tinybeans

Tinybeans
Tinybeans

Feed Ad from

Tinybeans

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://tinybeans.com/

Domain Rating

77
This is the overall metric that matters most, as it sets
Tinybeans
domain SEO authority.

It shows the power of
Tinybeans
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://tinybeans.com/
, as their domain authority is
77
, their score can be considered under average.

Here, for
https://tinybeans.com/
, as their domain authority is
77
, their score can be considered average.

Here, for
https://tinybeans.com/
, as their domain authority is
77
, their score can be considered pretty good! 🙌

Here, for
https://tinybeans.com/
, as their domain authority is
77
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

733214
One of the most important metrics for
Tinybeans
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
752295
) and their Domain Rating.

Total Keywords

752295
Why does this matter for
Tinybeans
SEO strategy? 

This is the total number of keywords where 
Tinybeans
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

15621
The total number of domain who have a link to  
Tinybeans
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

344833
What's a backlink? A link from another domain that redirect to  
Tinybeans
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

336085

Backlinks NoFollow

115027

Backlinks Redirect

8556

Backlinks Images

34556

Backlinks Frame

33

Backlinks Form

2

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Tinybeans

Softwares and Marketing eCommerce Stack

Coming soon.

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