Cuvée Privée

Marketing Strategy Breakdown

Logo of
Cuvée Privée
An overview of
Cuvée Privée
Marketing Strategy data - their Email Marketing Strategy (some of their
(soon)
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Beverage
ecommerce industry.

Cuvée Privée

- Ecommerce marketing strategy

You're looking for Email Ecommerce Marketing data for Cuvée Privée? You're in the right place!

They have a good email marketing strategy - if we look at their Average Spam score, it's very good - being at -3,8 (it is basically a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). But they seem less performant regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 39 characters, they're doing not good, but close enough. Trying to keep it shorter would work well for them and help Cuvée Privée improve their open rate, especially on mobile devices.

Fun fact - they're using emojis in 75.0% of their emails - the main ones they use are 🎁 🌾 🍷 ⌛ 🌿.

On Panoramata, we gather and analyze the entire Cuvée Privée email marketing strategy - along with other brands from the Beverage industry. Amongst their last emails sent, two of them were '🎁 La carte cadeau parfaite pour la Fête des Mères !' and '🍷 Cuvée Privée fait ses Primeurs !'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 38 on https://cuvee-privee.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.

Cuvée Privée

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
39.0
characters

What about

Cuvée Privée

then?

With their average of

39

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

709.41
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.8
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Cuvée Privée

 gets a score of

-3.8

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

(soon)

Most common words

des - Mères - La - carte - Qui - est-ce

Emoji use in subject lines

75.0
% of subject lines have emojis

Most popular emojis

🎁 - 🌾 - 🍷 - ⌛ - 🌿

🎁 - 🌾 - 🍷 - ⌛ - 🌿

Let's take a moment to review their emoji use. First, love. They're using emojis that shows a clear preference or choice - could on a product, a usage, etc. These are emojis that are expressing what we're calling "Preferred choice". For example, these emojis could be ⭐, ✨, ❤️, 💖, 😍 or 😻.Your subject line could also be the space to showcase your values. They're actually doing it by featuring some environmental emojis, such as ♻️, 🌳, 🌿 or 🍃.Also, they're using an interesting kind of emojis, that we're calling here "Scarcity" emojis. For example ⏰, ⌛, 😱 or 💸 - yes, these are emojis showing that you don't want to miss what's happening, because it's limited in time, in stock, etc. Great way to engage for an instant reaction.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Cuvée Privée

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Featured Email Marketing Assets from

Cuvée Privée

🎁 La carte cadeau parfaite pour la Fête des Mères !

🎁 La carte cadeau parfaite pour la Fête des Mères !

Email from

Cuvée Privée

🍷 Cuvée Privée fait ses Primeurs !

🍷 Cuvée Privée fait ses Primeurs !

Email from

Cuvée Privée

Nouveauté whisky : adoptez votre orge ! 🌾

Nouveauté whisky : adoptez votre orge ! 🌾

Email from

Cuvée Privée

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Featured Ads and Paid Media Examples from

Cuvée Privée

Cuvée Privée
Cuvée Privée

Feed Ad from

Cuvée Privée

Cuvée Privée
Cuvée Privée

Feed Ad from

Cuvée Privée

Cuvée Privée
Cuvée Privée

Feed Ad from

Cuvée Privée

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://cuvee-privee.com/

Domain Rating

38
This is the overall metric that matters most, as it sets
Cuvée Privée
domain SEO authority.

It shows the power of
Cuvée Privée
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://cuvee-privee.com/
, as their domain authority is
38
, their score can be considered under average.

Here, for
https://cuvee-privee.com/
, as their domain authority is
38
, their score can be considered average.

Here, for
https://cuvee-privee.com/
, as their domain authority is
38
, their score can be considered pretty good! 🙌

Here, for
https://cuvee-privee.com/
, as their domain authority is
38
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

17091
One of the most important metrics for
Cuvée Privée
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
2742
) and their Domain Rating.

Total Keywords

2742
Why does this matter for
Cuvée Privée
SEO strategy? 

This is the total number of keywords where 
Cuvée Privée
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

269
The total number of domain who have a link to  
Cuvée Privée
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

2030
What's a backlink? A link from another domain that redirect to  
Cuvée Privée
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

1925

Backlinks NoFollow

373

Backlinks Redirect

1

Backlinks Images

94

Backlinks Frame

0

Backlinks Form

0

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Ads Libraries x Email Marketing x Pinterest
, all in one"
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awesome ideas
in 5'"
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what my competitors are doing
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