Jambys

Marketing Strategy Breakdown

Logo of
Jambys

Super-soft unisex clothing designed for maximum comfort at home. Jambys are made for the best part of your day — your free time at home. Relax in proprietary sustainable fabrics that are breathable and light, yet still stretchy and plush. Come see why everyone loves their Jambys.

An overview of
Jambys
Marketing Strategy data - their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Fashion
ecommerce industry.

Jambys

- Ecommerce marketing strategy

You're looking for Email Ecommerce Marketing data for Jambys? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is good since it's -1,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 30 characters, they're doing just ok! Jambys could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 44770% of their emails - the main ones they use are 🎁 🔵 🟤 🐆 📷 🎉.

On Panoramata, we gather and analyze the entire Jambys email marketing strategy - along with other brands from the Fashion industry. Amongst their last emails sent, two of them were 'Downtime is your weekend guide!' and 'Take a Spring Break'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 36 on https://www.jambys.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

You can now dig into all the available data on this page. And remember, an effective brand marketing strategy is all about execution - even if inspiration is key.

Jambys

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
30.0
characters

What about

Jambys

then?

With their average of

30

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1220.20
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-1.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Jambys

 gets a score of

-1.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

Well - with - Cheese - and - Show - Get

Emoji use in subject lines

28.07
% of subject lines have emojis

Most popular emojis

🎁 - 🔵 - 🟤 - 🐆 - 📷 - 🎉

🎁 - 🔵 - 🟤 - 🐆 - 📷 - 🎉

Yes, these emojis are pretty. But what are their usage telling us? First of all, it means that they're clearly expressing a choice (or a preference) for their customers. They're using here what we're calling here "Preferred choice" emojis (for example, these could be ⭐, ✨, ❤️, 💖, 😍 or 😻). It shows love on the subject line - and triggers an appreciation emotion right away. Plus, it also drives social proof, which makes the audience more confident about the email (or the product) itself.Our favourite kind of emojis to use in a subject line, for sure. The "Happiness" kind. Even if they're not the most performant, these emojis are clearly showing the brand spirit and try to connect with the audience, on a emotionnal level. These emojis could be, for example, 🤗, 👍, 🥳 or 🎉.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Jambys

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Featured Email Marketing Assets from

Jambys

Downtime is your weekend guide!

Downtime is your weekend guide!

Email from

Jambys

Take a Spring Break

Take a Spring Break

Email from

Jambys

Last chance for 20% Off

Last chance for 20% Off

Email from

Jambys

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Featured Ads and Paid Media Examples from

Jambys

Jambys
Jambys

Feed Ad from

Jambys

Jambys
Jambys

Feed Ad from

Jambys

Jambys
Jambys

Feed Ad from

Jambys

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.jambys.com/

Domain Rating

36
This is the overall metric that matters most, as it sets
Jambys
domain SEO authority.

It shows the power of
Jambys
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.jambys.com/
, as their domain authority is
36
, their score can be considered under average.

Here, for
https://www.jambys.com/
, as their domain authority is
36
, their score can be considered average.

Here, for
https://www.jambys.com/
, as their domain authority is
36
, their score can be considered pretty good! 🙌

Here, for
https://www.jambys.com/
, as their domain authority is
36
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

9719
One of the most important metrics for
Jambys
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
1184
) and their Domain Rating.

Total Keywords

1184
Why does this matter for
Jambys
SEO strategy? 

This is the total number of keywords where 
Jambys
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

442
The total number of domain who have a link to  
Jambys
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

21
What's a backlink? A link from another domain that redirect to  
Jambys
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

24

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

15

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

Discover →More details →
Back in Stock

Back in Stock

Makes it possible for customers to sign up for back in stock email alerts.

widgets

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Digioh

Digioh

Lead generation system with targeting.

analytics

Discover →More details →
EcoCart

EcoCart

Make orders carbon neutral for Shopify.

shop

Discover →More details →
Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

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Privy for Shopify

Privy for Shopify

Free email popups with exit intent for Shopify.

shop

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Privy

Privy

Tools to grow your email list by using website banners, popups and exit intent.

widgets

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Shopify Conversions

Shopify Conversions

This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.

shop

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Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

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Shopify Custom Theme

Shopify Custom Theme

This site is using a custom Shopify Theme and not one from the Shopify Theme template library.

shop

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Shopify Pay

Shopify Pay

Shopify Pay - PCI compliant end to end payment solution from Shopify.

payment

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Shogun

Shogun

Build custom pages with a drag and drop visual editor and use tools to boost store performance.

shop

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Tatari

Tatari

Tatari measures TV advertising and helps companies optimize their campaigns.

analytics

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WAIR

WAIR

Personalized fit system.

widgets

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, all in one"
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, all in one"
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awesome ideas
in 5'"
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what my competitors are doing
in 30s"
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on competitors"
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"
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Related Industries

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brands overview

Shorts are a form of fashion bottom where leg length is much shorter than traditional pants. It is often worn in hot weather or when playing  sports. 

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brands →

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brands overview

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brands →

Fashion

brands overview

The fashion industry is unique - it is a highly competitive market. There are many different brands and styles of clothing available, so companies have to work hard to stand out from the crowd. The fashion industry is also affected by changes in fashion. What is popular today may not be popular tomorrow, so companies have to be prepared to change with the times. That is why the most successful campaigns are known for their use of celebrity endorsements, creative visuals, and catchy slogans. They have helped to increase the visibility of these brands and make them more desirable to consumers.

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