Marketing strategy, email examples, ads, inspiration and more.
Average subject length
23
characters
Average characters per email subject line. Shorter subjects are less likely to be cut off in the inbox.
Average email size
2989.74
kB
Average email weight in kB. Lighter emails need less data to load.
Average spam score
0.4
High spam score
Average SpamAssassin score across sampled emails. Lower scores indicate fewer spam signals; this does not measure inbox placement.
Usual sending provider
(soon)
Email platform detected in this brand’s campaigns. Compare the tools behind their email marketing.
Subject lines with emojis (%)
0.0
Share of sampled subject lines containing an emoji. This describes a creative habit, not its performance.
Most common words
Musclemary - to - Welcome - Subscription - Your - Confirm
Words appearing most often in the sampled subject lines.
Domain rating
11
/ 100
Lower authority
Strength of the website’s backlink profile, scored from 0 to 100. Higher is stronger.
Estimated organic traffic
40
Estimated visits from unpaid search results. Compare with similar brands to gauge search visibility.
Total keywords
163
Search terms where the website ranks in the top 100 results. More keywords indicate broader search visibility.
Referring domains
84
Distinct websites linking to this brand. One site can contribute multiple backlinks.
Total backlinks
0
Total links from other websites pointing to this brand.
Text backlinks
0
Backlinks attached to clickable text rather than an image.
Nofollow backlinks
0
Backlinks carrying the nofollow attribute, a hint to search engines about how to treat the link.
Redirect backlinks
0
Backlinks that lead to the brand through a redirect.
Image backlinks
0
Backlinks attached to images rather than text.
Frame backlinks
0
Backlinks recorded inside embedded frames.
Form backlinks
0
Links recorded through HTML form actions.
Explore more brands in these industries
Here are some marketing takeaways for Musclemary.
Regarding some datapoints we have on their email marketing strategy, they could improve, especially regarding their Average Spam score, we consider it not very good, almost bad since it's 0,4 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 23 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Musclemary team!
We display here a overview of Musclemary email marketing strategy - along with other brands from the Health & Wellness industry. Amongst their last emails sent, two of them were 'Confirm Your Subscription' and 'Welcome to Musclemary!'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 11 on https://musclemary.co.uk/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.
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