Bebemoss

Marketing Strategy Breakdown

Logo of
Bebemoss
An overview of
Bebemoss
Marketing Strategy data - their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Accessories
ecommerce industry.

Bebemoss

- Ecommerce marketing strategy

Monitoring Website Traffic Organic SEO data and Email Marketing Data for Bebemoss, we can have a quick overview of their ecommerce marketing strategy - and we display here for free some of the datapoinst we collect.

They have a very solid email marketing strategy - as their Average Spam score is good since it's -0,9 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 33 characters, they're doing just ok! Bebemoss could improve their open rate even a little but on mobile devices by trying to keep their subject lines shorter.

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 32.0% of their emails - the main ones they use are 🌸 👶 🤷🏻 ♀️ 🎅 👋.

We display here a overview of Bebemoss email marketing strategy - along with other brands from the Accessories industry. Amongst their last emails sent, two of them were 'Give the gift of choice' and 'It's Valentines giveaway time'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 55 on https://bebemoss.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Bebemoss

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
33.0
characters

What about

Bebemoss

then?

With their average of

33

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

1491.57
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-0.9
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Bebemoss

 gets a score of

-0.9

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

you - wanted? - Give - the - The - late

Emoji use in subject lines

32.0
% of subject lines have emojis

Most popular emojis

🌸 - 👶 - 🤷🏻 - ♀️ - 🎅 - 👋

🌸 - 👶 - 🤷🏻 - ♀️ - 🎅 - 👋

Yes, these emojis are pretty. But what are their usage telling us? They're using Happiness emojis (think about 🤗, 👍, 🥳 or 🎉 for example) to also connect with their audience, share good news and positivity with their audience.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Bebemoss

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Featured Email Marketing Assets from

Bebemoss

Give the gift of choice

Give the gift of choice

Email from

Bebemoss

It's Valentines giveaway time

It's Valentines giveaway time

Email from

Bebemoss

🌸 Bebemosss - your go-to fair trade shop! 🌸

🌸 Bebemosss - your go-to fair trade shop! 🌸

Email from

Bebemoss

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Featured Ads and Paid Media Examples from

Bebemoss

Bebemoss
Bebemoss

Feed Ad from

Bebemoss

Bebemoss
Bebemoss

Feed Ad from

Bebemoss

Bebemoss
Bebemoss

Feed Ad from

Bebemoss

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://bebemoss.com/

Domain Rating

55
This is the overall metric that matters most, as it sets
Bebemoss
domain SEO authority.

It shows the power of
Bebemoss
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://bebemoss.com/
, as their domain authority is
55
, their score can be considered under average.

Here, for
https://bebemoss.com/
, as their domain authority is
55
, their score can be considered average.

Here, for
https://bebemoss.com/
, as their domain authority is
55
, their score can be considered pretty good! 🙌

Here, for
https://bebemoss.com/
, as their domain authority is
55
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

181
One of the most important metrics for
Bebemoss
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
244
) and their Domain Rating.

Total Keywords

244
Why does this matter for
Bebemoss
SEO strategy? 

This is the total number of keywords where 
Bebemoss
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

78
The total number of domain who have a link to  
Bebemoss
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

0
What's a backlink? A link from another domain that redirect to  
Bebemoss
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

3

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

0

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

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Afterpay

Afterpay

Buy now pay later system from Australia. Owned by Square.

payment

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Amazon Payments

Amazon Payments

With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.

payment

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Apple Pay

Apple Pay

The website accepts payments with Apple Pay.

payment

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Beeketing for Shopify

Beeketing for Shopify

Salespop / Countdown Cart and Facebook Chat functionality for Shopify from Beeketing.

shop

Discover →More details →
Bold UpSell

Bold UpSell

Product Upsell, Cross-sell & Smart Funnels from Bold Commerce.

shop

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Bold Commerce

Bold Commerce

Shopify app development and partner to help increase sales. Previously Shappify.

analytics

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Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

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Flexify

Flexify

Sync the Shopify store with your Facebook Product Catalog.

shop

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Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

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Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

Discover →More details →
Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

Discover →More details →
Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

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Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

Discover →More details →
Hextom

Hextom

Shopify plugin experts.

shop

Discover →More details →
Instagram API

Instagram API

This website makes calls to the Instagram API.

widgets

Discover →More details →
Judge Me

Judge Me

Fully-featured widget to collect and display product reviews for eCommerce.

widgets

Discover →More details →

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, all in one"
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, all in one"
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awesome ideas
in 5'"
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what my competitors are doing
in 30s"
"We offer much more value to our clients"
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on competitors"
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Related Industries

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brands overview

Toys are objects used primarily for providing entertainment. Simple examples are blocks, games, and dolls. Toys are often designed for use by infants and children, although many are designed specifically for adults and pets. 

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