Clevr Blends

Marketing Strategy Breakdown

Logo of
Clevr Blends
An overview of
Clevr Blends
Marketing Strategy data - their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Beverage
ecommerce industry.

Clevr Blends

- Ecommerce marketing strategy

Interested to gather some elements regarding Clevr Blends ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

They have a very solid email marketing strategy - as their Average Spam score is good since it's -1,4 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 26 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Clevr Blends team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 61.54% of their emails - the main ones they use are ✨ 🌈 ☕ 🍄 🌱 🍫.

We display here a overview of Clevr Blends email marketing strategy - along with other brands from the Beverage industry. Amongst their last emails sent, two of them were 'Those Good Vibrations' and 'Free Skincare Kit 🎉'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 37 on https://clevrblends.com/?view=homepage-v2. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

So we present you all this marketing data gathered by our platform, Panoramata, the best ecommerce intelligence platform.

Clevr Blends

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
26.0
characters

What about

Clevr Blends

then?

With their average of

26

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

4537.84
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-1.4
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Clevr Blends

 gets a score of

-1.4

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

health - starts - with - good - Lean - health

Emoji use in subject lines

61.54
% of subject lines have emojis

Most popular emojis

✨ - 🌈 - ☕ - 🍄 - 🌱 - 🍫

✨ - 🌈 - ☕ - 🍄 - 🌱 - 🍫

Fun emoji take, right? What does that mean for their digital marketing strategy? First of all, it means that they're clearly expressing a choice (or a preference) for their customers. They're using here what we're calling here "Preferred choice" emojis (for example, these could be ⭐, ✨, ❤️, 💖, 😍 or 😻). It shows love on the subject line - and triggers an appreciation emotion right away. Plus, it also drives social proof, which makes the audience more confident about the email (or the product) itself.Looking at their emoji usage, they're also using emojis for their environnemental pledge, showing their value right from the subject line, so the audience doesn't even have to open the email to actually understand what value they're pledging.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Clevr Blends

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Featured Email Marketing Assets from

Clevr Blends

Those Good Vibrations

Those Good Vibrations

Email from

Clevr Blends

Free Skincare Kit 🎉

Free Skincare Kit 🎉

Email from

Clevr Blends

Mood Magic Granola Bowl

Mood Magic Granola Bowl

Email from

Clevr Blends

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Featured Ads and Paid Media Examples from

Clevr Blends

Clevr Blends
Clevr Blends

About Clevr

About Clevr

Feed Ad from

Clevr Blends

Clevr Blends
Clevr Blends

About Clevr

About Clevr

Feed Ad from

Clevr Blends

Clevr Blends
Clevr Blends

About Clevr

About Clevr

Feed Ad from

Clevr Blends

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://clevrblends.com/?view=homepage-v2

Domain Rating

37
This is the overall metric that matters most, as it sets
Clevr Blends
domain SEO authority.

It shows the power of
Clevr Blends
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://clevrblends.com/?view=homepage-v2
, as their domain authority is
37
, their score can be considered under average.

Here, for
https://clevrblends.com/?view=homepage-v2
, as their domain authority is
37
, their score can be considered average.

Here, for
https://clevrblends.com/?view=homepage-v2
, as their domain authority is
37
, their score can be considered pretty good! 🙌

Here, for
https://clevrblends.com/?view=homepage-v2
, as their domain authority is
37
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

4102
One of the most important metrics for
Clevr Blends
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
575
) and their Domain Rating.

Total Keywords

575
Why does this matter for
Clevr Blends
SEO strategy? 

This is the total number of keywords where 
Clevr Blends
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

844
The total number of domain who have a link to  
Clevr Blends
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

0
What's a backlink? A link from another domain that redirect to  
Clevr Blends
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

23

Backlinks NoFollow

0

Backlinks Redirect

0

Backlinks Images

0

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Gorgias

Gorgias

Customer support helpdesk system for eCommerce. Provide exceptional customer support.

Customer Support and Helpdesk

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Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

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AWIN

AWIN

Affiliate tracking application.

ads

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Carro

Carro

All in one marketing platform for eCommerce.

analytics

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Conjured Referrals

Conjured Referrals

Service enables "Refer-A-Friend" style referral programs for eCommerce sites.

widgets

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Digital Window

Digital Window

Digital Window provides performance marketing solutions. Providing customers with the tools and account management to get the most from their affiliate programmes

analytics

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Google AdWords Conversion

Google AdWords Conversion

Adwords conversion tracking code.

analytics

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Google Conversion Tracking

Google Conversion Tracking

This free tool in AdWords can show you what happens after customers click your ad (for example, whether they purchased your product, called from a mobile phone or downloaded your app).

analytics

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Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

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Okendo

Okendo

Customer reviews for eCommerce sites.

widgets

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qikify

qikify

Advanced Shopify navigation system.

shop

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Recharge Payments

Recharge Payments

Easily sell subscriptions on your Shopify store.

payment

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route

route

Shipping protection for merchants.

shipping

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Refersion

Refersion

Affiliate tracking management program.

ads

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Rise.ai

Rise.ai

Gift Cards, Rewards, Store Credit & Incentives system for Shopify. Previously GiftWizard.

shop

Discover →More details →
Shopify Conversions

Shopify Conversions

This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.

shop

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Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

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, all in one"
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