Average subject length
28
characters
Average characters per email subject line. Shorter subjects are less likely to be cut off in the inbox.
Average email size
16.74
kB
Average email weight in kB. Lighter emails need less data to load.
Usual sending provider
Shopify
Email platform detected in this brand’s campaigns. Compare the tools behind their email marketing.
Subject lines with emojis (%)
0.0
Share of sampled subject lines containing an emoji. This describes a creative habit, not its performance.
Most common words
confirmation - you - Customer - account - Colin - for
Words appearing most often in the sampled subject lines.
Domain rating
29
/ 100
Lower authority
Strength of the website’s backlink profile, scored from 0 to 100. Higher is stronger.
Estimated organic traffic
522
Estimated visits from unpaid search results. Compare with similar brands to gauge search visibility.
Total keywords
209
Search terms where the website ranks in the top 100 results. More keywords indicate broader search visibility.
Referring domains
73
Distinct websites linking to this brand. One site can contribute multiple backlinks.
Total backlinks
767
Total links from other websites pointing to this brand.
Text backlinks
767
Backlinks attached to clickable text rather than an image.
Nofollow backlinks
63
Backlinks carrying the nofollow attribute, a hint to search engines about how to treat the link.
Redirect backlinks
0
Backlinks that lead to the brand through a redirect.
Image backlinks
50
Backlinks attached to images rather than text.
Frame backlinks
0
Backlinks recorded inside embedded frames.
Form backlinks
0
Links recorded through HTML form actions.
Explore more brands in these industries
On Panoramata, we gather marketing data on DTC Ecommerce brands. On this page, we freely make some of this data available for Tyme.
The datapoints we have collected on their email marketing strategy leads to think that they're pretty good! For instance, regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 28 characters, they're doing very good, that's exactly where we see a good open rate correlation. Kudos to the Tyme team!
If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Shopify (as main of the emails we tracked were sent directly from Shopify - whether on transactionnal emails or via Shopify Email app).
On Panoramata, we gather and analyze the entire Tyme email marketing strategy - along with other brands from the Food industry. Amongst their last emails sent, two of them were 'Customer account confirmation' and 'Colin 50% off TYME for you'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 29 on https://tymefood.com/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.
In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
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