Interested to gather some elements regarding Body Candy Body Jewelry ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.
They have a very solid email marketing strategy - as their Average Spam score is very good since it's -3,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 25 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Body Candy Body Jewelry team!
If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).
Fun fact - they're using emojis in 26.85% of their emails - the main ones they use are 🚨 😂 🎉 ⚡ 💙 🎊.
We display here a overview of Body Candy Body Jewelry email marketing strategy - along with other brands from the Jewelry industry. Amongst their last emails sent, two of them were 'Are you prepared for a piercing emergency?' and 'You Scored: FREE body jewelry 🎉'.
One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 44 on https://www.bodycandy.com/. This could be improved, even if it's already a good achievement, as good Domain Rating is starting at 50 - above 60 would be excellent.
In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.
Average subject length
What about
Body Candy Body Jewelry
then?
With their average of
25
characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?
Stay short!
characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!
characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.
Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.
Average email size
Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.
Average spam score
We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.
So,
Body Candy Body Jewelry
gets a score of
-3.1
. What does that mean exactly for their email marketing strategy ?
Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!
It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.
Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.
Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.
Usual sending provider
Klaviyo
Most common words
$10 - $10 - $10 - $10 - $10 - $10
Emoji use in subject lines
Most popular emojis
🚨 - 😂 - 🎉 - ⚡ - 💙 - 🎊
🚨 - 😂 - 🎉 - ⚡ - 💙 - 🎊
Average Weekly Emails vs. Industry
Average Daily Ads and Time Running vs. Industry
Are you prepared for a piercing emergency?
Email from
Body Candy Body Jewelry
You Scored: FREE body jewelry 🎉
Email from
Body Candy Body Jewelry
Shhh... It's a Secret Sale 🤐
Email from
Body Candy Body Jewelry
Feed Ad from
Body Candy Body Jewelry
Feed Ad from
Body Candy Body Jewelry
Feed Ad from
Body Candy Body Jewelry
Domain Rating
Estimated Traffic
Total Keywords
Domains
Total Backlinks
Backlinks Profile
Backlinks Text
Backlinks NoFollow
Backlinks Redirect
Backlinks Images
Backlinks Frame
Backlinks Form
We monitor your competitors emails & sms, and organize them for you.
Discover your competitors' lost checkout flow, welcome flow, etc.
On several networks, you can see and save the ads published by your competitors, with full history access.
Instantly see what a brand is doing well and when she's the most active.
We track the changes made by your competitors on their website and on the landing pages they're using in their paid media.
Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.
Gorgias
Customer support helpdesk system for eCommerce. Provide exceptional customer support.
Customer Support and Helpdesk
Discover →More details →
Klaviyo
Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.
Email Marketing
Discover →More details →
AdRoll
AdRoll is a retargeting platform with a mission to make display advertising simple for business of all sizes.
ads
Discover →More details →Bing Universal Event Tracking
Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.
analytics
Discover →More details →
Bronto
Bronto Marketing Platform gives retailers the ability to orchestrate campaigns across email, mobile, and social channels.
analytics
Discover →More details →
CartHook
Shopify checkout funnel and cart abandonment recovery solution.
analytics
Discover →More details →Criteo OneTag
The Criteo OneTag is a JavaScript tag that allows Criteo to collect your user’s intentions as they navigate your website.
ads
Discover →More details →
Convert
Increase Conversion and Engagement of Website Visitors by personalizing content based on behavior. Previously known as Reedge.
analytics
Discover →More details →Facebook Pixel
Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.
analytics
Discover →More details →
1 minute signup, no Credit Card required
with Mehdi, our founder
Email marketing is crucial for achieving your ecommerce business goals and a must if you want to establish your online presence. Through email, you can reach your audience, start a relationship with them, and use that connection to promote your products. This article will take you step by step through the process of writing a great ecommerce email.
Here are some of best examples of email marketing campaigns from brands of different industries - fashion, health & wellness, home, personal care, and lifestyle. Dig in and get inspired in creating your next Labor Day newsletter.
Here we listed five mistakes that cause businesses to struggle with their email marketing campaign.
