Body Candy Body Jewelry

Marketing Strategy Breakdown

Logo of
Body Candy Body Jewelry
An overview of
Body Candy Body Jewelry
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Jewelry
ecommerce industry.

Body Candy Body Jewelry

- Ecommerce marketing strategy

Interested to gather some elements regarding Body Candy Body Jewelry ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -3,1 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 25 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Body Candy Body Jewelry team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

Fun fact - they're using emojis in 26.85% of their emails - the main ones they use are 🚨 😂 🎉 ⚡ 💙 🎊.

We display here a overview of Body Candy Body Jewelry email marketing strategy - along with other brands from the Jewelry industry. Amongst their last emails sent, two of them were 'Are you prepared for a piercing emergency?' and 'You Scored: FREE body jewelry 🎉'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 44 on https://www.bodycandy.com/. This could be improved, even if it's already a good achievement, as good Domain Rating is starting at 50 - above 60 would be excellent.

In today’s competitive markets, we believe that benchmarking is key, as it allows you to deploy your marketing efforts more efficiently. This is why we built this library.

Recent marketing updates

Email Marketing

Social Advertising

Body Candy Body Jewelry

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
25.0
characters

What about

Body Candy Body Jewelry

then?

With their average of

25

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

2023.10
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-3.1
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Body Candy Body Jewelry

 gets a score of

-3.1

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

$10 - $10 - $10 - $10 - $10 - $10

Emoji use in subject lines

26.85
% of subject lines have emojis

Most popular emojis

🚨 - 😂 - 🎉 - ⚡ - 💙 - 🎊

🚨 - 😂 - 🎉 - ⚡ - 💙 - 🎊

Emojis could be a key part of your email strategy - to drive open rate, but they can also be part of your branding. Here, what can we say? First thing we notice is the usage of a Preferred choice emoji. What's this? Well, for us, it's an emoji that actually shows a clear choice/appreciation for the customer, and drive social proof. For example, it could be one of these emojis: ⭐, ✨, ❤️, 💖, 😍 or 😻.Notice the emoji that shouts "This is an important email!". Right ? This kind of emojis (like 🚨, ⚡, 📣, 💥, ❗ or 🔥) are the ones that are there to highlight that there's something important here. It could be a discount, a news, a launch, whatever - this kind of subject line drives engagement and boost open rates.There are emojis that are triggering emotions without having to read tbhe rest of the subject line. The "Happiness" emojis are one of this kind (think about 🤗, 👍, 🥳 or 🎉). For sure, they're helping them connect with their audience on a emotionnal level - and might be part of their branding as well!

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Body Candy Body Jewelry

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Featured Email Marketing Assets from

Body Candy Body Jewelry

Are you prepared for a piercing emergency?

Are you prepared for a piercing emergency?

Email from

Body Candy Body Jewelry

You Scored: FREE body jewelry 🎉

You Scored: FREE body jewelry 🎉

Email from

Body Candy Body Jewelry

Shhh... It's a Secret Sale 🤐

Shhh... It's a Secret Sale 🤐

Email from

Body Candy Body Jewelry

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Featured Ads and Paid Media Examples from

Body Candy Body Jewelry

Body Candy Body Jewelry
Body Candy Body Jewelry

Feed Ad from

Body Candy Body Jewelry

Body Candy Body Jewelry
Body Candy Body Jewelry

Feed Ad from

Body Candy Body Jewelry

Body Candy Body Jewelry
Body Candy Body Jewelry

Feed Ad from

Body Candy Body Jewelry

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.bodycandy.com/

Domain Rating

44
This is the overall metric that matters most, as it sets
Body Candy Body Jewelry
domain SEO authority.

It shows the power of
Body Candy Body Jewelry
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.bodycandy.com/
, as their domain authority is
44
, their score can be considered under average.

Here, for
https://www.bodycandy.com/
, as their domain authority is
44
, their score can be considered average.

Here, for
https://www.bodycandy.com/
, as their domain authority is
44
, their score can be considered pretty good! 🙌

Here, for
https://www.bodycandy.com/
, as their domain authority is
44
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

207378
One of the most important metrics for
Body Candy Body Jewelry
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
72526
) and their Domain Rating.

Total Keywords

72526
Why does this matter for
Body Candy Body Jewelry
SEO strategy? 

This is the total number of keywords where 
Body Candy Body Jewelry
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

1917
The total number of domain who have a link to  
Body Candy Body Jewelry
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

188872
What's a backlink? A link from another domain that redirect to  
Body Candy Body Jewelry
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

188349

Backlinks NoFollow

155698

Backlinks Redirect

519

Backlinks Images

33306

Backlinks Frame

3

Backlinks Form

1

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Industry-specific Benchmarks

Based on all collected data, we build industry benchmarks you'll use for real, and share to your team/clients.

Softwares and Marketing eCommerce Stack

Gorgias

Gorgias

Customer support helpdesk system for eCommerce. Provide exceptional customer support.

Customer Support and Helpdesk

More details →
Octane AI

Octane AI

The most powerful quiz platform for Shopify

widgets

More details →
AdRoll

AdRoll

AdRoll is a retargeting platform with a mission to make display advertising simple for business of all sizes.

ads

More details →
AddShoppers

AddShoppers

Reward sharing and measure ROI with AdShopper button.

widgets

More details →
Afterpay

Afterpay

Buy now pay later system from Australia. Owned by Square.

payment

More details →
Apple Pay

Apple Pay

The website accepts payments with Apple Pay.

payment

More details →
Attentive

Attentive

Personalized mobile messaging platform.

analytics

More details →
Bing Universal Event Tracking

Bing Universal Event Tracking

Universal Event Tracking (UET) is a simple and powerful campaign measurement solution that allows you to track key conversion goals important to your business.

analytics

More details →
Bronto

Bronto

Bronto Marketing Platform gives retailers the ability to orchestrate campaigns across email, mobile, and social channels.

analytics

More details →
CartHook

CartHook

Shopify checkout funnel and cart abandonment recovery solution.

analytics

More details →
Criteo OneTag

Criteo OneTag

The Criteo OneTag is a JavaScript tag that allows Criteo to collect your user’s intentions as they navigate your website.

ads

More details →
Convert

Convert

Increase Conversion and Engagement of Website Visitors by personalizing content based on behavior. Previously known as Reedge.

analytics

More details →
Criteo

Criteo

Behavioural targeting for e-commerce customers.

ads

More details →
Drawbridge

Drawbridge

Precision audience targeting technology. Now Linkedin Ads.

ads

More details →
Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

More details →
Fomo

Fomo

Social proof selling tool.

widgets

More details →
Gatsby Influencer Marketing

Gatsby Influencer Marketing

Influencer marketing platform built on top of Shopify, Klaviyo, Instagram and other marketing automation tools.

analytics

More details →
FullStory

FullStory

FullStory lets product and support teams understand everything about the customer experience.

analytics

More details →

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on competitors"
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