Jimmy Fairly - EN

Marketing Strategy Breakdown

Logo of
Jimmy Fairly - EN
An overview of
Jimmy Fairly - EN
Marketing Strategy data - their Email Marketing Strategy (some of their
Shopify
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Accessories
ecommerce industry.

Jimmy Fairly - EN

- Ecommerce marketing strategy

Interested to gather some elements regarding Jimmy Fairly - EN ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

The datapoints we have collected on their email marketing strategy leads to think that they're pretty good! For instance, regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 22 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Jimmy Fairly - EN team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Shopify (as main of the emails we tracked were sent directly from Shopify - whether on transactionnal emails or via Shopify Email app).

We display here a overview of Jimmy Fairly - EN email marketing strategy - along with other brands from the Accessories industry. Amongst their last emails sent, one of them was 'Complete your Purchase'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 27 on https://jimmyfairly.co.uk/. This could definitely be improved, as good Domain Rating is starting at 50 - above 60 would be excellent.

So you can now access all the available datapoints - and remember, always base youself on a deep understanding of what your customer needs and wants - and that is different for every brand and audience.

Jimmy Fairly - EN

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
22.0
characters

What about

Jimmy Fairly - EN

then?

With their average of

22

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

29.76
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Jimmy Fairly - EN

 gets a score of

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Shopify

Most common words

Purchase - your - Complete

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Jimmy Fairly - EN

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Featured Email Marketing Assets from

Jimmy Fairly - EN

Complete your Purchase

Complete your Purchase

Email from

Jimmy Fairly - EN

Email from

Jimmy Fairly - EN

Email from

Jimmy Fairly - EN

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Featured Ads and Paid Media Examples from

Jimmy Fairly - EN

Jimmy Fairly - EN
Jimmy Fairly - EN

Feed Ad from

Jimmy Fairly - EN

Jimmy Fairly - EN
Jimmy Fairly - EN

Feed Ad from

Jimmy Fairly - EN

Jimmy Fairly - EN
Jimmy Fairly - EN

Feed Ad from

Jimmy Fairly - EN

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://jimmyfairly.co.uk/

Domain Rating

27
This is the overall metric that matters most, as it sets
Jimmy Fairly - EN
domain SEO authority.

It shows the power of
Jimmy Fairly - EN
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://jimmyfairly.co.uk/
, as their domain authority is
27
, their score can be considered under average.

Here, for
https://jimmyfairly.co.uk/
, as their domain authority is
27
, their score can be considered average.

Here, for
https://jimmyfairly.co.uk/
, as their domain authority is
27
, their score can be considered pretty good! 🙌

Here, for
https://jimmyfairly.co.uk/
, as their domain authority is
27
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

5497
One of the most important metrics for
Jimmy Fairly - EN
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
889
) and their Domain Rating.

Total Keywords

889
Why does this matter for
Jimmy Fairly - EN
SEO strategy? 

This is the total number of keywords where 
Jimmy Fairly - EN
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

159
The total number of domain who have a link to  
Jimmy Fairly - EN
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

777
What's a backlink? A link from another domain that redirect to  
Jimmy Fairly - EN
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

773

Backlinks NoFollow

407

Backlinks Redirect

2

Backlinks Images

92

Backlinks Frame

0

Backlinks Form

2

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Softwares and Marketing eCommerce Stack

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Behavioural targeting for e-commerce customers.

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Easy Redirects by ESC

Easy Redirects by ESC

Bulk 301 Redirects & 404 Error Management for Shopify by Eastside Co.

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Facebook Pixel

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analytics

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Facebook Pixel for Shopify

Facebook Pixel for Shopify

Facebook Pixel specifically for Shopify.

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Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

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Magento

Magento

Hosted and self hosted eCommerce CMS system. Owned by Adobe.

shop

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MyShopify

MyShopify

Hosted Shopify store.

link

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Shopify Conversions

Shopify Conversions

This Shopify instance uses Shopify's analytics object to load tools like Google Analytics.

shop

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Shopify Hosted

Shopify Hosted

The IP of this system is on Shopify.

hosting

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Shopify

Shopify

Shopify is an ecommerce platform that hosts your online store. Hosted shopping experience with multiple themes and requires very little programming experience.

shop

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Shopify Custom Theme

Shopify Custom Theme

This site is using a custom Shopify Theme and not one from the Shopify Theme template library.

shop

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Shopify Product Reviews

Shopify Product Reviews

Product reviews plugin from Shopify for Shopify sites.

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