Savage X

Marketing Strategy Breakdown

Logo of
Savage X
An overview of
Savage X
Marketing Strategy data - their Email Marketing Strategy (some of their
Sailthru
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Fashion
ecommerce industry.

Savage X

- Ecommerce marketing strategy

Interested to gather some elements regarding Savage X ecommerce marketing strategy? You're on the right place - we're displaying here for free some elements we gather on Panoramata about their Email Marketing Strategy, Marketing softwares used, etc.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -2,8 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 22 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Savage X team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Sailthru .

Fun fact - they're using emojis in 44712% of their emails - the main ones they use are ✨ ❤️ 💋 🔥 💚 🎂.

On Panoramata, we gather and analyze the entire Savage X email marketing strategy - along with other brands from the Fashion industry. Amongst their last emails sent, two of them were '🗣 Last Call for 65% OFF!' and 'NEW + NOW 🔥 🔥 🔥'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 69 on https://www.savagex.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

One interesting thing that this data allow us to understand is a common trait for the best brands, in order to achieve success - they always deliver a consistent message across all channels.

Savage X

: Email Marketing and Advertising Statistics

Average subject lenght

🟢
🔴
22.0
characters

What about

Savage X

then?

With their average of

22

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

2635.48
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-2.8
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Savage X

 gets a score of

-2.8

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Sailthru

Most common words

Cozzzzzzzzzzzy - Crazy-Comfy - Crazy-Comfy - Let - FTW - for

Emoji use in subject lines

31.05
% of subject lines have emojis

Most popular emojis

✨ - ❤️ - 💋 - 🔥 - 💚 - 🎂

✨ - ❤️ - 💋 - 🔥 - 💚 - 🎂

Yes, these emojis are pretty. But what are their usage telling us? First of all, it means that they're clearly expressing a choice (or a preference) for their customers. They're using here what we're calling here "Preferred choice" emojis (for example, these could be ⭐, ✨, ❤️, 💖, 😍 or 😻). It shows love on the subject line - and triggers an appreciation emotion right away. Plus, it also drives social proof, which makes the audience more confident about the email (or the product) itself.Notice the emoji that shouts "This is an important email!". Right ? This kind of emojis (like 🚨, ⚡, 📣, 💥, ❗ or 🔥) are the ones that are there to highlight that there's something important here. It could be a discount, a news, a launch, whatever - this kind of subject line drives engagement and boost open rates.

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Unlock all the data about

Savage X

Featured Email Marketing Assets from

Savage X

🗣 Last Call for 65% OFF!

🗣 Last Call for 65% OFF!

Email from

Savage X

NEW + NOW 🔥 🔥 🔥

NEW + NOW 🔥 🔥 🔥

Email from

Savage X

Most-Wanted!

Most-Wanted!

Email from

Savage X

Looking for email marketing inspiration?

Download our 104 Email Marketing Ideas playbook, including

Savage X

Featured Ads and Paid Media Assets from

Savage X

Savage X
Savage X

Feed Ad from

Savage X

Savage X
Savage X

Feed Ad from

Savage X

Savage X
Savage X

Feed Ad from

Savage X

Video - Funnel UX Ecommerce Review Analysis

SEO strategy, Organic keywords and Traffic details for

https://www.savagex.com/

Domain Rating

69
This is the overall metric that matters most, as it sets
Savage X
domain SEO authority.

It shows the power of
Savage X
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://www.savagex.com/
, as their domain authority is
69
, their score can be considered under average.

Here, for
https://www.savagex.com/
, as their domain authority is
69
, their score can be considered average.

Here, for
https://www.savagex.com/
, as their domain authority is
69
, their score can be considered pretty good! 🙌

Here, for
https://www.savagex.com/
, as their domain authority is
69
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

838236
One of the most important metrics for
Savage X
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
57304
) and their Domain Rating.

Total Keywords

57304
Why does this matter for
Savage X
SEO strategy? 

This is the total number of keywords where 
Savage X
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

5134
The total number of domain who have a link to  
Savage X
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

68749
What's a backlink? A link from another domain that redirect to  
Savage X
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

68654

Backlinks NoFollow

20859

Backlinks Redirect

94

Backlinks Images

28043

Backlinks Frame

0

Backlinks Form

1

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Savage X

Softwares and Marketing eCommerce Stack

Adyen

Adyen

Adyen is a leading provider of omni-channel payment solutions with over 250 payment methods and 187 transaction currencies.

payment

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Afterpay

Afterpay

Buy now pay later system from Australia. Owned by Square.

payment

Discover →More details →
Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

Discover →More details →
Google Analytics

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers.

analytics

Discover →More details →
Google Tag Manager

Google Tag Manager

Google Tag Manager is a free tag management system that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website (or mobile app) without having to modify the code.

widgets

Discover →More details →
Next.js

Next.js

React.js framework for static site generator apps. Owned by Vercel.

framework

Discover →More details →
Segment

Segment

Segment gives you the ability to instrument your web app for analytics once, and then send your data to any number of analytics services. Previously known as Segment.io

analytics

Discover →More details →

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Related Industries

Underwear

brands overview

Some common underwear brands are MeUndies, Repeat, Victoria's Secret, Parade, Mack Weldon, Savage X, Dim and Mina Storm. The underwear industry is the business of designing, manufacturing, and selling underwear. Underwear is a type of clothing worn beneath other clothes, usually next to the skin. It is typically made from soft, stretchy materials such as cotton, nylon, or spandex.  The underwear industry includes a wide range of products, from simple undergarments such as briefs and boxer shorts to more complex items such as bras and shapewear. The industry also produces a variety of specialty items such as thermal underwear, swimwear, and lingerie.  The global underwear market is estimated to be worth $30 billion. The United States is the largest market for underwear, followed by Brazil and China.

Underwear
brands →

Fashion

brands overview

The fashion industry is unique - it is a highly competitive market. There are many different brands and styles of clothing available, so companies have to work hard to stand out from the crowd. The fashion industry is also affected by changes in fashion. What is popular today may not be popular tomorrow, so companies have to be prepared to change with the times. That is why the most successful campaigns are known for their use of celebrity endorsements, creative visuals, and catchy slogans. They have helped to increase the visibility of these brands and make them more desirable to consumers.

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