Korres Athens
Marketing Strategy Breakdown

Logo of
Korres Athens
An overview of
Korres Athens
Marketing Strategy data we've collected and making publicly available on this page. Signing up on Panoramata, you'll be able to track them on real time and access all the relying data. We'll quickly cover here their Email Marketing Strategy data (some of their
Klaviyo
emails tracked on Panoramata), Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the
Personal Care
ecommerce industry.

Korres Athens
Ecommerce Marketing Strategy

On Panoramata, we gather marketing data on DTC Ecommerce brands. On this page, we freely make some of this data available for Korres Athens.

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -4,8 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 25 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Korres Athens team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

On Panoramata, we gather and analyze the entire Korres Athens email marketing strategy - along with other brands from the Personal Care industry. Amongst their last emails sent, one of them was 'Confirm Your Subscription'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 65 on https://global.korres.com/. This is excellent - and hard to achieve, as it takes time, consistent SEO work and a solid SEO strategy.

One interesting thing that this data allow us to understand is a common trait for the best brands, in order to achieve success - they always deliver a consistent message across all channels.

Recent marketing updates

Email Marketing

Social Advertising

Korres Athens
Email Marketing & Advertising Benchmarks

Average subject length

🟢
🔴
25.0
characters

What about

Korres Athens

then?

With their average of

25

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

26.41
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-4.8
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Korres Athens

 gets a score of

-4.8

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

Subscription - Your - Confirm

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Korres Athens

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Korres Athens

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Korres Athens

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Korres Athens

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Korres Athens

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Featured Ads and Paid Media Examples from

Korres Athens

Korres Athens
Korres Athens

Feed Ad from

Korres Athens

Korres Athens
Korres Athens

Feed Ad from

Korres Athens

Korres Athens
Korres Athens

Feed Ad from

Korres Athens

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://global.korres.com/

Domain Rating

65
This is the overall metric that matters most, as it sets
Korres Athens
domain SEO authority.

It shows the power of
Korres Athens
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://global.korres.com/
, as their domain authority is
65
, their score can be considered under average.

Here, for
https://global.korres.com/
, as their domain authority is
65
, their score can be considered average.

Here, for
https://global.korres.com/
, as their domain authority is
65
, their score can be considered pretty good! 🙌

Here, for
https://global.korres.com/
, as their domain authority is
65
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

426
One of the most important metrics for
Korres Athens
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
420
) and their Domain Rating.

Total Keywords

420
Why does this matter for
Korres Athens
SEO strategy? 

This is the total number of keywords where 
Korres Athens
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

205
The total number of domain who have a link to  
Korres Athens
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

1098
What's a backlink? A link from another domain that redirect to  
Korres Athens
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

688

Backlinks NoFollow

440

Backlinks Redirect

0

Backlinks Images

49

Backlinks Frame

0

Backlinks Form

407

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Related Industries

Skincare

brands overview

The skincare industry is vast and ever-changing. It is one of the fastest-growing industries under personal care. We can broadly define the skincare industry as the businesses and products that are focused on improving the health and appearance of skin. This can include everything from cleansers and moisturizers to more specialized treatments for conditions like acne or wrinkles.  

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Haircare

brands overview

Hair care products are a big business for men and women. Products include coloring, shampoos, conditioners, oils, sheens, gels, relaxant products, and curling products. Women are the primary consumers of hair care products. Retailers include beauty supply shops and hair salons. The Haircare industry's growth is attributed to the demand for more naturally derived ingredients coupled with technologically advanced hair care products. 

Haircare
brands →

Makeup

brands overview

The makeup industry is a broad term that can refer to the business of manufacturing, selling, and using cosmetics. It can also refer to the study of how cosmetics are made and used. The main brands in the makeup industry are L’Oréal, Estée Lauder, and Coty. The target market for the makeup industry is typically women aged 18-34. Some interesting niches in the makeup industry include natural and organic cosmetics, vegan cosmetics, and halal cosmetics.

Makeup
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Bodycare

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Personal Care

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