Ecommerce Analysis per Industry - Brand and Strategies Examples
Discover here many brands of the
industry - and for each brand, their main marketing moves, strategies and ecommerce software stack used (get insights on their Ads, Email Marketing, Landing Pages).
On Panoramata, you can track and monitor the marketing actions of any brand of the
industry). Head over our platform and search for any brand to get details about their email marketing strategy (incl. their emails!), their ads, landing pages, SMS, products, etc.
You'll get access to a platform to track what your competitors are doing and tools to help you find more efficient inspiration to improve your performances.
Here on this very page, our goal is to feature some of the best performing online brands from the
industry, to give you some of the marketing insights we collected for free and showcase some of the datapoints that we collect daily. On the platform, you'll have full unlimited access on this data.
On this page, you'll find:
Haircare brands have been experiencing significant growth and competition over the past few years, in marketing where retention rates are usually higher than in other industries. With more acquisition and retention channels available for any brand, it's easy to connect with customers. But it's hard to do it the right way. As the needs for haircare are always divided into sub-niches (long, short, dyed, curly, wavy, coiled, straight hair, etc.), there is room for plenty of effective marketing strategies.Read More →
As we start the countdown to the busiest shopping day of the year, you’ll definitely get yourself on the “right track” with these examples of email newsletters along with tips and tactics for your own business.Read More →
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Your hair is your daily boost of confidence, a way to accessorize any outfit, and an expression of your personality. Hair care products are a big business for men and women. Products include coloring, shampoos, conditioners, oils, sheens, gels, relaxant products, and curling products. Women are the primary consumers of hair care products. Retailers include beauty supply shops and hair salons. The Haircare industry's growth is attributed to the demand for more naturally derived ingredients coupled with technologically advanced hair care products.
The hair care industry is competitive, with many salons and boutiques, as well as a strong online DIY culture of hair care and information gathering. Hair care marketing strategies that most haircare brands use are niche targeting and positioning - determine how you differ from your competitors, email marketing and other online marketing to engage your clients when they're not with you, creating illustrations that depict simple hair care techniques or before-and-after shots and sharing them via social media, releasing interesting content regularly to keep your business top-of-mind.