Rituel de Fille

Marketing Strategy Breakdown

Logo of
Rituel de Fille
An overview of
Rituel de Fille
Marketing Strategy data - their Email Marketing Strategy (some of their
Klaviyo
emails tracked on Panoramata) data, Paid Ads, Landing Pages and the main Marketing Softwares they're using in their stack, along with other DTC brands from the same
Personal Care
ecommerce industry.

Rituel de Fille

- Ecommerce marketing strategy

You're looking for Email Ecommerce Marketing data for Rituel de Fille? You're in the right place!

They have a very solid email marketing strategy - as their Average Spam score is very good since it's -4,8 (Spam score is a measure of how likely an email is to be considered spam by a spam filter. The higher the score, the more likely the email is to be considered spam.). Also, a point regarding to subject lines - Emails usually have a better open rate while keeping the subject lenght below 36. Here, as it's 25 characters, they're doing great, that's exactly where we see a good open rate correlation. Kudos to the Rituel de Fille team!

If we take a look at their Ecommerce Marketing Stack, the main Email Marketing software (or ESP) they're using seems to be Klaviyo (everyone speaks about them, they're great, focused on ecommerce, which makes the difference for most stores - it can be a good choice, especially if you're on Shopify!).

We display here a overview of Rituel de Fille email marketing strategy - along with other brands from the Personal Care industry. Amongst their last emails sent, one of them was 'Confirm Your Subscription'.

One interesting note as well, about their whole domain reputation and SEO - their Authority Domain Ranking is 53 on https://ritueldefille.com/. This is good - and hard to achieve, so well done for them! Above 60 would be excellent.

We're happy to let you access this data, as for your competitors or for your inspiring brands, any strategy should be continuously monitored to ensure effectiveness.

Rituel de Fille

: Email Marketing and Advertising Benchmarks

Average subject length

🟢
🔴
25.0
characters

What about

Rituel de Fille

then?

With their average of

25

characters, they're above the limit and should consider to shorten their subject line. Here's one good reason - usuallyy, subject lines that long are not shown entirely on email clients on desktop or mobile. And what's good on saying something that will never be read?

Stay short!

characters, they're right within the sweet spot, which is good! It basically says that you have enough characters to express yourself, but at the same time it will show up entirely on email clients. Just the right amount of characters you want for your own brand!

characters, which is rare - but it means that they have actually more space to express themselves and share their brand values.

Why does this matter? Well, for open rates. Keep it short - on average, you should aim for 16 characters. We consider that above 12 is good, and below 24 is great.

Average email size

16.21
kB

Why does this matter? Well, for open rates as well - and especially to avoid the Promotions tab and to be less categorized as spam. The lower, the best.

Average spam score

🟢
🔴
-4.8
(Assassin Spam Score for Newsletters)

We use Spam Assassin, the main platform used by email providers to score spam. Below 0, you're safe ie. not considered as spam. Below -2, you're great. If you're above 0, you'll likely to be categorized as spam.

So,

Rituel de Fille

 gets a score of

-4.8

. What does that mean exactly for their email marketing strategy ?

Well, as stated, it's good! Any score below 0 generally means that the email will not be categorized as spam, especially the ones below -2 - it's a great score, one you want to keep because it helps a lot the deliverability of your emails!

It's good! It means that their email are not headed to the spam folder. However, a score below -2 would be considered even better.

Well, "oops". It's not that good, they're at a level where it could impact their email deliverability.

Does it means they're in the spam folder every time? No. The considered treshhold to be considered spam 100% of the time depends on a lot of factor (generally, consider that a score of 5 means that you end up there every time). Being between 0 and 5 means that it could happen though.

Usual sending provider

Klaviyo

Most common words

Subscription - Your - Confirm

Emoji use in subject lines

0.0
% of subject lines have emojis

Most popular emojis

(soon)

(soon)

Average Weekly Emails vs. Industry

Average Weekly Emails vs. Industry

Average Daily Ads and Time Running vs. Industry

Average Daily Ads and Time Running vs. Industry

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Rituel de Fille

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Featured Email Marketing Assets from

Rituel de Fille

Confirm Your Subscription

Confirm Your Subscription

Email from

Rituel de Fille

Email from

Rituel de Fille

Email from

Rituel de Fille

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Featured Ads and Paid Media Examples from

Rituel de Fille

Rituel de Fille
Rituel de Fille

Feed Ad from

Rituel de Fille

Rituel de Fille
Rituel de Fille

Feed Ad from

Rituel de Fille

Rituel de Fille
Rituel de Fille

Feed Ad from

Rituel de Fille

Video Analysis

SEO strategy, Organic keywords and Traffic details for

https://ritueldefille.com/

Domain Rating

53
This is the overall metric that matters most, as it sets
Rituel de Fille
domain SEO authority.

It shows the power of
Rituel de Fille
domain, through the analysis of their backlinks profile compared to others websites, where 100 is the highest score you could achieve.

You can consider that scores between 40 and 50 and average, between 50 and 60 are good and above 60, it starts to be excellent.

Here, for
https://ritueldefille.com/
, as their domain authority is
53
, their score can be considered under average.

Here, for
https://ritueldefille.com/
, as their domain authority is
53
, their score can be considered average.

Here, for
https://ritueldefille.com/
, as their domain authority is
53
, their score can be considered pretty good! 🙌

Here, for
https://ritueldefille.com/
, as their domain authority is
53
, their score can be considered excellent! Kudos to the team 👏

Estimated Traffic

6817
One of the most important metrics for
Rituel de Fille
SEO strategy! 

This figure is the estimated traffic they're receiving from Organic Search, and is directly correlated to their number of keywords (
4785
) and their Domain Rating.

Total Keywords

4785
Why does this matter for
Rituel de Fille
SEO strategy? 

This is the total number of keywords where 
Rituel de Fille
SEO rankings are in the top 100, across all countries. The more, the better, as it leads to a more important organic traffic.

Domains

444
The total number of domain who have a link to  
Rituel de Fille
website. The more, the better, as it helps to increase the domain rating.

Total Backlinks

6059
What's a backlink? A link from another domain that redirect to  
Rituel de Fille
website. On top of their amount of links, we break down the kind of links they have.

Backlinks Profile

Backlinks Text

6018

Backlinks NoFollow

2335

Backlinks Redirect

41

Backlinks Images

319

Backlinks Frame

0

Backlinks Form

0

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Softwares and Marketing eCommerce Stack

Klaviyo

Klaviyo

Email Marketing and Customer Lifecycle Management platform for Web Apps and eCommerce.

Email Marketing

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Stamped

Stamped

Loyalty, Ratings and Reviews for ecommerce websites.

Loyalty and Reviews

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AdRoll

AdRoll

AdRoll is a retargeting platform with a mission to make display advertising simple for business of all sizes.

ads

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Afterpay

Afterpay

Buy now pay later system from Australia. Owned by Square.

payment

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Amazon Payments

Amazon Payments

With Amazon FPS, developers can accept payments on their website for selling goods or services, raise donations, execute recurring payments, and send payments.

payment

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Apple Pay

Apple Pay

The website accepts payments with Apple Pay.

payment

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Attentive

Attentive

Personalized mobile messaging platform.

analytics

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BigCommerce

BigCommerce

Shopping cart functionality provides features such as multi-channel retailing, mobile commerce, SEO and upselling.

shop

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Bold Brain

Bold Brain

Product recommendations and data analysis from Bold Commerce.

shop

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BigCommerce Hosting

BigCommerce Hosting

The site is hosted on BigCommerce infrastructure.

hosting

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Bold Motivator

Bold Motivator

Try to get customers to spend more plugin for Shopify from Bold Commerce.

shop

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Bold Commerce

Bold Commerce

Shopify app development and partner to help increase sales. Previously Shappify.

analytics

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Facebook Pixel

Facebook Pixel

Facebook Pixel is Facebooks conversion tracking system for ads on Facebook to websites.

analytics

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Facebook Pixel for Shopify

Facebook Pixel for Shopify

Facebook Pixel specifically for Shopify.

analytics

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Flexify

Flexify

Sync the Shopify store with your Facebook Product Catalog.

shop

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GDPR CCPA iSenseLabs

GDPR CCPA iSenseLabs

Preferences popup in order to be fully compliant. GDPR Backup.

shop

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Google Universal Analytics

Google Universal Analytics

The analytics.js JavaScript snippet is a new way to measure how users interact with your website. It is similar to the previous Google tracking code, ga.js, but offers more flexibility for developers to customize their implementations.

analytics

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Google Optimize 360

Google Optimize 360

A/B Testing. Test different variations of a website and then tailor it to deliver a personalized experience that works best for each customer and for your business.

analytics

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Related Industries

Makeup

brands overview

The makeup industry is a broad term that can refer to the business of manufacturing, selling, and using cosmetics. It can also refer to the study of how cosmetics are made and used. The main brands in the makeup industry are L’Oréal, Estée Lauder, and Coty. The target market for the makeup industry is typically women aged 18-34. Some interesting niches in the makeup industry include natural and organic cosmetics, vegan cosmetics, and halal cosmetics.

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