November 4, 2024
Best Competitive Analysis Tool: Semrush VS Ahrefs [2025]
In this article, I’ll explain how these competitive analysis tools compare so you can choose the one that fits your business needs and takes your marketing efforts to the next level.
October 20, 2024
How frequently should you track competitors?
How many times did you find yourself behind a competitor move? It happens to everyone: it’s very hard to be effective at tracking your competitors. In this article, we'll guide you toward a solution that empowers you to outmaneuver the competition confidently and precisely.
October 19, 2024
How to create a SWOT analysis and use it for strategic planning (with templates, examples and free builder)
It lays down in a single matrix the key elements you need to consider when shaping your marketing or product strategy. It's a useful thing to keep in mind when you're working on strategic topics, as it helps put ideas and opportunities in perspective. Specifically, it gives you the context you need to consider, what you should double down on, and what you should avoid.
October 19, 2024
10 Ways to Use AI in Competitive Analysis
Welcome to the era where artificial intelligence (AI) isn't just a futuristic concept; it's a groundbreaking tool in business. What better way to gain that knowledge than by harnessing the capabilities of AI in your competitive analysis efforts? In this article, we're going to explore 10 ingenious ways you can leverage AI to supercharge your competitive analysis.
October 19, 2024
A Step-By-Step Guide to Building Your Marketing Calendar from Scratch
Are you an e-commerce marketer feeling overwhelmed by the chaos of planning and executing your marketing strategies? Fear not because there's a solution that can revolutionize the way you work. In this comprehensive guide, we'll walk you through the step-by-step process of creating a marketing calendar.
October 19, 2024
Content Marketing Competitor Analysis: A Comprehensive Guide
No matter how glued we are to our phones all day, people will still crave quality content from brands, influencers, and connections. For brands, content is a cost-effective way to attract prospective customers and nudge them into finally converting. That’s why content creation should be at the top of your to-do list. However, creating good content is incredibly hard. This is where your competitors can help. You need content marketing competitor analysis. We’re here to show you how from why it’s important to what content pieces to gather to how to audit and analyze their content marketing.
October 19, 2024
How to Compare Your Website To Your Competitors (The Right Way)
Your website may be the heart of your online presence, but how does it measure up to your competitors? Without the right insights, it’s easy to lose traffic, miss out on potential customers, or watch your competitors take the lead in search results and conversions. That’s where comparing your website to a competitor’s becomes crucial. But this can feel overwhelming if you don’t know where to start. In this guide, we’ll show you step-by-step how to perform a website comparison effectively. With these insights, you’ll be equipped to make data-driven improvements, stay ahead of the competition, and turn your website into a conversion machine.
October 19, 2024
Top 7 Competitor Analysis Frameworks for Business Growth
If business is like race, competitor analysis is like a prized thoroughbred that will carry you to the finish line, outpacing your competitors as you go. But competitor analysis is a broad practice. There are several frameworks to choose from, depending on your needs. In this article, we’ll explore the different types of competitor analysis frameworks so you can choose the most ideal for your business and use it to improve and benchmark yourself against the competition.
October 19, 2024
How to Effectively Monitor Your Competitors and Reverse-Engineer their Strategy
Marketing campaigns without data can be like a case of the blind leading the blind. Before you sink tons of money into a marketing campaign, you have to make sure your efforts are backed up by data.
October 19, 2024
5 Advanced Email Marketing Strategies for eCommerce: Do it or Lose it
Use advanced email marketing strategies to grow your eCommerce business.